OgilvyOne dnx, which claims to be the UK’s biggest business to business agency, has won accountancy giant EY’s global digital account. This follows a three-way pitch run by Oystercatchers. OgilvyOne dnx will initially handle all EY’s digital activity behind the next phase of its ‘Building a better working world’ campaign.
OgilvyOne dnx CEO Drew Nicholson says: “EY is a hugely prestigious and respected brand with exciting ambitions for growth and a strong brand proposition. Digital is the de facto channel in B2B marketing and we are delighted that our credentials in digital and creativity have shone through.”
EY partner and brand boss John Rudaizky says: “We chose OgilvyOne dnx because of their understanding of complex business markets and their ability to create and deliver powerful, emotive digital work. This will help us deliver the next phase of ‘building a better working world’ for all our stakeholders.”
OgilvyOne dnx was created in May 2014 through the merger of OgilvyOne’s B2B business, Ogilvy Primary Contact, and dnx. Clients include BT, IBM, Regus, British Gas, Adobe and Tetra Pak.