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By Stuart Smith on May 24, 2012
Should we feel sad or glad for them? Viewed one way, Adam & Eve has just paid itself an awful lot of money to acquire a decent car account, Volkswagen. Looked at in another, what is arguably the UK’s most creative independent hotshot has sold itself short by doing a deal with an American multinational [...]
Posted in Agencies, Clients, Creative, Finance, News | Tagged adam & eve, amv/bbdo, Ben Priest, David Golding, ddb london, halifax, harvey nichols, James Murphy, John Lewis, John Wren, omnicom, rkcr/y&r, Stephen Woodford, Tom Roberts, tribal ddb, virgin media, volkswagen, £60m deal
By Stephen Foster on May 24, 2012
It doesn’t look very pretty does it, saatchi&saatchi duke? But that’s the way they’re spelling the new name for the Paris-based combo of good old Saatchi & Saatchi and digital agency Duke, a Publicis Groupe sibling. The new agency will be managed jointly by Elie Ohayon, chairman (right) and Stéphane Guerry, general manager. The 105 [...]
Posted in Agencies, Clients, News | Tagged dare, ddb, digital agency, duke, Elie Ohayon, eployees, kevin roberts, mcbd, merger, publicis groupe, saatchi & saatchi france, saatchi&saatchi duke, Stephane Guerry, traditional advertising, tribal ddb
By Stephen Foster on May 23, 2012
It’s all rather depressing really, a new agency comes on the scene, scores highly (in this case with one account) and then sells out at the top of what might be a very short market. But that’s what seems to have happened with John Lewis agency Adam & Eve (itself a breakaway from RKCR/Y&R whose [...]
Posted in Agencies, Clients, Finance, News | Tagged a&e, adam & eve, Ben Priest, David Golding, ddb london, integrated platform, James Murphy, mother, omnicom, rkcr/y&r, sale, tribal ddb, virgin media, volkswagen, WPP, £60m deal
By Staff on February 28, 2012
Omnicom-owned DDB is moving its chief creative officer Amir Kassaei and the network’s creative headquarters to Shanghai, a pretty emphatic underlining that China and the wider Far East region is where the money is these days. DDB CEO Chuck Brymer says: “This is one of the most significant moves we have made in the history [...]
Posted in Agencies, Clients, Creative, News | Tagged Amir Kassaei, bbdo, bud light, China, Chuck Brymer, ddb, germany, gunn report, iranian, new creative hq, omnicom, philips, shanghai, tbwa, tribal ddb
By Stuart Smith on January 10, 2012
Just lovin’ it? You may be, but you can bet they aren’t. No matter how hard it tries, the world’s biggest restaurant chain by revenue simply can’t strike the appropriate note in its advertising campaigns. In place of plaudits, it invariably earns brickbats. Now why is that I wonder? Well it’s not the calibre of [...]
Posted in Agencies, Clients, Creative, Media, News, PR | Tagged burger king, Creativity, criticism, ddb, farm to fork, heye & partners, Jill McDonald, leo burnett, McDonalds, Stuart Smith, tribal ddb, tribalddb, unauthorised ad, Youtube
By Angie Dean on December 16, 2011
Well here’s a funny one – McDonald’s’ German agencies Heye & Partners and Tribal DDB produced this rather brilliant ad, called ‘Packaging,’ taking a swipe at Burger King. The schoolboy only gets to eat his McDonald’s lunch in peace by disguising it as Burger King. Burger King went ballistic, according to Ad Age, calling the [...]
Posted in Agencies, Clients, Creative, News | Tagged burger king, germany, heye & partners, McDonalds, tribal ddb, unauthorised ad, Youtube
By Stephen Foster on October 18, 2011
One of the more interesting agency transformations of recent times is going on at DDB London, the UK outpost of one of the great creative agency networks and, before that, the legendary UK hotshop Boase Massimi Pollitt. BMP’s Stanley Pollitt was one of the founders of what used to be known as account planning as [...]
Posted in Agencies, Clients, Creative, News, Research | Tagged bartle bogle hegarty, bbh ny, boase massimi pollitt, Brian Eno, ddb london, Dom Boyd, Drew Burdon, JWT, Lucy Jameson, Matt Lee, Pete Heyes, planning department, planning partners, redundancies, Sarah Watson, Stanley Pollitt, Stephen King, tribal ddb, virgin media, volkswagen, vw configurator app
By Staff on April 8, 2011
It’s rather a terrifying prospect isn’t it, a barrage of 3D ads? Imagine a 3D Gio Compario for Gocompare.com not just bellowing at you but all around you. Anyway Tribal DDB and production company Mob have enlisted Hollywood director Paul WS Anderson to make this film for Deutsche Telekom’s Entertain TV business. It’s the first [...]
Posted in Agencies, Clients, Creative, News | Tagged 3d, deutsche telekom, Gio Compario, gocompare.com, mob, Paul WS Anderson, tribal ddb
By Stephen Foster on March 25, 2011
Unilever global CMO Keith Weed said recently that he wanted partnerships of traditional and digital agencies to handle the company’s worldwide business (preferably under the same ownership) and Interpublic’s Lowe and Partners and its fast-growing US-based digital agency Huge have duly partnered to handle cleaning products Cif and Sunlight around the world. At the same [...]
Posted in Agencies, Clients, News | Tagged Aad Kujper, alfred, becel, cif, ddb, flora, Helen Bell, Keith Weed, lowe and partners, Lowe London, lowe worldwide, Marcel van Wing, ogilvy & mather, sunlight, tribal ddb, unilever
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