By Staff on July 10, 2012
Bartle Bogle Hegarty, which has just been wholly-acquired by former part-owner Publicis Groupe, is demonstrating its global capabilities with the launch of this new ‘Camouflage’ campaign for Coca-Cola’s Sprite. The campaign emanated in BBH Shanghai with the involvement of BBH New York and was shot in Prague in the Czech Republic, and you can get [...]
Posted in Agencies, Clients, Creative, News | Tagged bartle bogle hegarty, bbh, coca-cola, global campaign, New York, shanghai, sprite
By Staff on December 16, 2011
Santo Buenos Aires creative director Lucas Panizza is joining WPP-owned Grey as ECD of Grey and integrated shop G2, a further sign of the huge investment pouring into Latin American agencies in advance of the 2014 World Cup and 2016 Olympics in Brazil. The region is also performing much better than most of the rest [...]
Posted in Agencies, Clients, Creative, News | Tagged 2014 world cup, 2016 olympics, andes beer, argentina, brazil, buenos aires, coca-cola, ddb, del campo nazca saatchi & saatchi, g2, grey, head & shoulders, Lucas Panizza, ogilvy & mather, santo, sprite
By Staff on October 19, 2011
Japanese-owned Dentsu is doing pretty well in the Western world at the moment…allow us to repeat that, Dentsu is doing pretty well in the Western world, particularly North America. Its main US agency Mcgarrybowen has won Burger King, Sears and newly-merged airline United Continental so far this year – worth about $700m in billings – [...]
Posted in Agencies, Clients, News, Research | Tagged 360i, burger king, coca-cola, Coke, dasani, dentsu, diet coke, digital agency, japan, Linda Cronin, mcgarrybowen, new appointment, powerade, sears, social media monitoring, sprite, united continental, us ad agency
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