By Stephen Foster on February 19, 2013
Any ad for an army is bound to head into a communications war zone if the army in question is involved in a shooting conflict. Which the British army in Afghanistan is, of course. This is a new ad for the Territorial Army, the part-time soldiers who do spells of real duty as well as [...]
Posted in Agencies, Clients, Creative, News, Politics, PR | Tagged afghanistan, apache helicopters, british army, jwt london, Prince Harry, recruitment, taliban, territorial army, tv campaign
By Angie Dean on October 15, 2012
The Foundry is Leo Burnett London’s agency-within-an-agency that employs the company’s bright young sparks on real clients – including P&G (gulp). But it seems to work and, so far, none of its clients seem to have departed. Is it possible that they prefer working with the young shavers rather than more experienced hands? Anyway it’s [...]
Posted in Agencies, News, PR | Tagged leo burnett, P&G, recruitment, the foundry
By Stephen Foster on April 7, 2011
Trade associations are pretty boring (no, don’t stop reading yet) but the UK’s Institute of Practitioners in Advertising (IPA) has done a decent job in recent years, at least managing to identify the problems facing the business if not succeeding in solving them. Many of these revolve around recruitment and retention: recruiting a broader range [...]
Posted in Agencies, News | Tagged bainsfair sharkey trott, graduates, Hamish Pringle, institute of practitioners in advertising, ipa, iris, Paul Bainsfair, recruitment, retention, saatchi
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