By Staff on January 7, 2013
Fred Rodwell and Andrew Parsons, the creative team behind UK agency VCCP’s ‘Morethan Freeman’ campaign for insurance company MoreTh>n, are among a number of new hirings at Wieden+Kennedy Amsterdam. The most senior hiring is Genevieve Hoey (left), an Australian, who joins as a creative director from BSUR Amsterdam where she played a leading role on [...]
Posted in Agencies, Clients, Creative, News | Tagged Andrew Parsons, creative hirings, Fred Rodwell, Genevieve Hoey, gunn report, mini, more th>n, widen+kennedy amsterdam
By Paul Simons on March 30, 2012
I spend most of my time doing what ad folk would call planning, figuring out what are the core challenges and goals for a future campaign. Sometimes these are pretty heavy duty jobs – I’ve worked on an airline closure and relaunch for example – and they can also be lower level jobs for a [...]
Posted in Agencies, Clients, Creative, News, Research | Tagged bbh, bmp, cadbury-schweppes, distribution, due diligience, fuji, John Bartle, JWT, kodak, mad men, milk tray, more th>n, nielsen, Paul Simons, planning, professional photographers, red mountain, rifle shot answers, robert senior, sloppy thinking, the times
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