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Dare hits its stride with Stephen Hawking’s black hole for Gio Compario

Dare hits its stride with Stephen Hawking’s black hole for Gio Compario

UK agency Dare got off to a rocky start with its new Comparethemarket.com client, enlisting blandest-of-the-bland sports presenter Sue Barker and a rather worrying big gun to try to nix ‘former’ ad presenter Gio Compario. Noisy tenor Gio remains the ...

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Mark Lund’s new agency Now debuts with chirpy Claims Direct ad

Mark Lund’s new agency Now debuts with chirpy Claims Direct ad

Ambulance-chasing ads drive you up the wall if, like me, you end up watching too many digital channels of an afternoon as you escape from the computer before commencing the evening’s entertainments. But Now, the agency we forecast might become ...

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Kia’s hamsters turn to the opera for new Soul

Kia’s hamsters turn to the opera for new Soul

Kia’s hamsters are the US version of Comparethemarket’s meerkats I guess and the inventive rodents are back in this David & Goliath campaign for Kia’s Soul MPV. 90 per cent of US car ads (the Super Bowl ones anyway) seem ...

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Gocompare reviews noisy ads as Moneysupermarket cranks up the volume with Mother

Gocompare reviews noisy ads as Moneysupermarket cranks up the volume with Mother

Price comparison website Gocompare.com is reviewing its £28m creative account according to Campaign, something we predicted it might do back in September when it moved its media account to Carat. Not before time either as the amount of nasty, invasive ...

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New management brooms bring ad reviews at Easyjet, DFS and moneysupermarket

New management brooms bring ad reviews at Easyjet, DFS and moneysupermarket

UK budget airline Easyjet is reviewing its creative account at Publicis following a change of top management while furniture megastore DFS is doing the same to its whopper £92m media account, the eighth-biggest in the UK according to Campaign. And, ...

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