By Stephen Foster on February 3, 2012
Film director David Lynch’s last effort for his eponymous coffee enlisted the aid of valuable Mattel property Barbie and the ad was promptly pulled. For his next effort Twin Peaks director Dave has eschewed such controversy but still produced a characteristically moody (and better) spot. Pity his budget doesn’t run to the $3.5m required for [...]
Posted in Clients, Creative, News | Tagged barbie, David Lynch, david lynch coffee, mattel, super bowl
By Angie Dean on March 8, 2011
Retail sales rose by 18 per cent in China last year so therefore all Western companies need to do is open up in Shanghai, the richest bit of the vast country, and customers will automatically follow. Wrong. Mattel is closing its six-storey pink debut store in Shanghai after just two years after failing to persuade [...]
Posted in Clients, News | Tagged barbie, best buy, China, home depot, m&S, Mark Bolland, marks & spencer, mattel, shanghai
By Stephen Foster on June 24, 2010
So many ads and so little time must be the mantra of judges at the Cannes Lions international ad fest and they’ve just proved the point by awarding the Grand Prix in the prestigious press catogory to an ad that was first entered in 2008 (when it didn’t triumph, as far as we know). This [...]
Posted in Creative, News | Tagged cannes, mattel, o&m mexico, rules, scrabble
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