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Browse: Home / Labour

Labour

From now on ads should be no longer than five seconds says former enfant terrible Trevor Beattie

From now on ads should be no longer than five seconds says former enfant terrible Trevor Beattie

By Stephen Foster on March 18, 2013

Trevor Beattie, the founder of Beattie McGuinness Bungay, did a turn at the Advertising Week Europe conference today at which he announced that 30, 60 and any other second ad above five was a waste of time and space – in the era of Twitter and Facebook. This at a time when ads, if anything, [...]

Posted in Agencies, Clients, Creative, Media, News, Politics | Tagged advertising week europe, bmb, cheil, facebook, five-second ads, Labour, speech, tbwa, Tony Blair, Trevor Beattie, twitter

Tories revisit Thatcher glory days with new conference season anti-Labour poster

Tories revisit Thatcher glory days with new conference season anti-Labour poster

By Stephen Foster on October 2, 2012

Most of us are aware of the famous ‘Labour Isn’t Working’ poster by Saatchi & Saatchi for the Conservative Party in 1979, even if not many people saw it (I think they only made one). Client and agency shot themselves in the foot too by using members of Enfield Young Conservatives for the poster, not [...]

Posted in Agencies, Clients, Creative, News, Politics | Tagged conservatives, Labour, labour isn't learning, labour isn't working, m&c saatchi, Maurice Saatchi, posters, saatchis

'Granny Tax' could end Osborne's chances of becoming Tory leader and open the door to Boris

‘Granny Tax’ could end Osborne’s chances of becoming Tory leader and open the door to Boris

By Stephen Foster on March 23, 2012

All these clever clogs chancellors of the UK exchequer come unstuck now and then (look at Gordon Brown) and hyper-ambitious current incumbent George Osborne (pictured) may just have made his big mistake by trying to sneak through his now-notorious ‘Granny Tax,‘ a sneaky way to try to ensure that pensioners (who by and large are [...]

Posted in News, Politics, PR | Tagged Boris Johnson, budget, daily mail, David Cameron, George Osborne, Gordon Brown, granny tax, Ken Livingstone, Labour, london mayor, olympics, tory succession

Two cheers for RBS boss Stephen Hester

Two cheers for RBS boss Stephen Hester

By Stephen Foster on February 8, 2012

Well the bloke hasn’t had much to cheer him up recently, having lost a million quid bonus and been vilified by politicians of all hues, mostly for their own hypocritical purposes. Why hypocritical? Labour fuelled the City’s bonus culture and the more than rash expansion of the financial sector that made the consequences of the [...]

Posted in Clients, Finance, Media, News, Politics, PR | Tagged banker bonuses, coalition government, credit crunch, financial sector, Labour, Peter Mandelson, RBS, Stephen Hester, today programme, £38bn lost

MediaCom's Europe boss Nick Lawson picks his Desert Island Ads

MediaCom’s Europe boss Nick Lawson picks his Desert Island Ads

By Staff on February 7, 2012

In the first of an occasional series Nick Lawson, CEO EMEA of WPP-owned media planning and buying giant MediaCom, picks his Desert Island Ads – ones which have influenced his career and the way he thinks of advertising. It’s a sad admission but I think of ads in much the same way that I think [...]

Posted in Agencies, Clients, Creative, Media, News | Tagged chuck out your chintz, crimestoppers, desert island ads, guardian skinhead, hovis, ikea, Labour, Margaret Thatcher, mediacom, midland bank, Neil Kinnock, Nick Lawson, Pepsi, raleigh bikes, saatchi & saatchi, screw fix, st lukes, t-mobile, top ads

The battle of Stephen Hester's bonus is a PR disaster for all the parties

The battle of Stephen Hester’s bonus is a PR disaster for all the parties

By Stephen Foster on January 30, 2012

Well maybe not Labour leader Ed Miliband although it’s surprising that no-one has reminded him yet that RBS boss Stephen Hester’s generous deal at the nearly-nationalised bank was struck by former Labour PM Gordon Brown and chancellor Alistair Darling. And that it was Labour that decided that some public sector ‘workers’, like GPs and hospital [...]

Posted in Media, News, Politics, PR | Tagged Alistair Darling, bankers, bonus, coalition government, David Cameron, Ed Miliband, George Osborne, Gordon Brown, hunting pinks, Labour, pr disaster, RBS, Stephen Hester, Vince Cable

Tuition fees row slaughters Liberal Democrat poll rating

Tuition fees row slaughters Liberal Democrat poll rating

By Stephen Foster on December 15, 2010

In leader Nick Clegg and business guru Vince Cable the Liberal Democrats, the junior partner to the Conservatives in the UK’s current coalition government, had two of the most popular and respected communicators at the time of the May general election. But both are well and truly in the doghouse now following their decision to [...]

Posted in Media, Politics, PR, Research | Tagged conservatives, Ken Clarke, Labour, liberal democrats, Nick Clegg, reuters/ipsos mori poll, tuition fees, Vince Cable

Market Research weathers recession

By David O'Reilly on June 8, 2010

Further evidence that market research has weathered the recession a little better than some of the other marketing disciplines emerged this week with the news that brand owners cut their research spending last year by almost five per cent, a smaller drop than brand advertising has suffered over the last year or two. According to [...]

Posted in News, Research | Tagged advertising, David Cameron, Labour, market research, martin-sorrell, MRS

How the politicians failed to get through to the voters

By David O'Reilly on May 13, 2010

One of the reasons for the hung parliament produced by the general election may simply be the mediocre quality of the communications from the three parties. In past elections, slogans such as the Tories’ “Labour isn’t working” and Labour’s “For the many, not the few” have galvanised the voters into making a clear decision in [...]

Posted in Creative, News, Politics, Research | Tagged David Cameron, Labour, Lib Dems, Tories, tv

Paddy Power takes a gamble on David Cameron

By David O'Reilly on May 4, 2010

Another branding triumph today for brash bookmaker Paddy Power, which is paying out two days early on all bets on David Cameron to be Prime Minister and the Tories to win most seats in the general election. With a video projection last night on one side of the Houses of Parliament proclaiming “We’re Paying Out”, [...]

Posted in Clients, News, Politics | Tagged David Cameron, Labour, Lib Dems, manchester united, marketing, Tories

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