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By George Parker on April 16, 2013
I was flattered when Stephen asked me to sully the pages of MAA with my choice of “Desert Island Ads.” After all, the previous writers have indeed been the crème of London’s adverati whose opinions are valued in the best West End bars and worst East End boozers. I shall endeavor to live up to [...]
Posted in Agencies, Analysis, Clients, Creative, News | Tagged apple, chiat day, collett dickenson pearce, ddb, desert island ads, George Parker, goodby silverstein, IBM, ogilvy, snow plow
By Stephen Foster on August 6, 2012
I see from the FT that Al Cluer, who made a career out of persuading previously snooty showbiz celebrities to appear in ads has died at 72. Cluer (pictured centre left with director Hugh Hudson and photographer Terry O’Neill) is credited with persuading all sorts of celebs to risk their reputations before adland’s cameras, from [...]
Posted in Agencies, Clients, Creative, News | Tagged Al Cluer, boase massimi pollitt, celebrities, collett dickenson pearce, commercials, Frank Lowe, Jamie Oliver, Rowan Atkinson, stars
By Stephen Foster on January 9, 2012
That’s what the Mail on Sunday thinks anyway, reporting yesterday that veteran actress Joan Collins, 78, is to make an advertising comeback for Mars brand Snickers, courtesy of agency AMV BBDO presumably. Apparently Joan, whose tastes usually run to posh, likes cheap, cheerful and calorie-packed Snickers bars (although this is probably not how client and [...]
Posted in Agencies, Clients, Creative, News | Tagged actress, ad comeback, AMV BBDO, cinzano, collett dickenson pearce, Dustin Hoffman, Elle McPherson, Gary Lineker, Joan Collins, Laurence Olivier, Leonard Rossiter, mail on sunday, mars, snickers, walkers
By Stephen Foster on November 7, 2011
And Philip Gould (latterly Lord Gould) wasn’t even a particularly famous adman before he was chosen by New Labour presiding genius Peter Mandelson (later Lord…etc, etc) to be the about-to-be-revived party’s opinion pollster (usually focus groups) and sage. Gould died today at 61 of throat cancer and the tributes have been justifiably fulsome. He helped [...]
Posted in Agencies, Clients, Media, News, Politics, PR, Research | Tagged boase massimi pollitt, brignull le bas, Caroline Le Bas, Charles Powell, Chris Powell, Colin Goodson, collett dickenson pearce, David Cameron, Gail Rebuck, google, Jack Tinker, John Gilbert, Jonathan Powell, Lord Gould, Margaret Thatcher, Maurice Saatchi, Michael Foot, Neil Godfrey, Peter Mandelson, Philip Gould, philip gould associates, planner, pollster, Rachel Whetstone, random house, saatchi & saatchi, Steve Hilton, Tim Bell, tinker & partners, Tony Blair, Tony Brignull, Tory Party, Trevor Beattie, wasey campbell-ewald
By Stephen Foster on August 9, 2011
Which is hardly the way to operate in a merciless corporate environment – but does it produce better advertising and better agencies (albeit more drunk agencies)? I was reminded of this reading an interesting article in Ad Age about the way many clients were ditching pitch consultants (on the grounds that they were corrupt etc) [...]
Posted in Agencies, Clients, Creative, News | Tagged Alan Waldie, charles saatchi, charlotte street, cinzano, Clients, Colin Millward, collett dickenson pearce, David Puttnam, fiat, Frank Lowe, heineken, lunch, Paul Weiland, pitches, procurement departments, Terry Lovelock
By Stephen Foster on June 21, 2011
It’s early days of course but three Grand Prix have been awarded at Cannes so far – one to Australia, two to Romania – and the UK has barely troubled the scorers in any category. So far DDB London has picked up a bronze lion for Budweiser in promo/activation (won by BV McCann for Romania’s [...]
Posted in Agencies, Clients, Creative, News | Tagged abbott mead vickers, advertising, cannes lions, Clients, collett dickenson pearce, David Abbott, direct, global accounts, grand prix, John O'Keeffe, long copy, planners, PR, press ads, promo/activation, shortlists, suits, uk, uk poor cannes performance, WPP
By Stephen Foster on April 21, 2011
The aforementioned gap in New York was created by Wieden+Kennedy poaching joint Young & Rubicam CCOs Scott Vitrone and Ian Reichenthal to revive its New York operation. Filling it is highly-regarded Jim Elliott from Goodby Silverstein in San Francisco who worked on Haagen Daz and General Motors. Elliott will have his work cut out as [...]
Posted in Agencies, Creative, News | Tagged Angus Macadam, collett dickenson pearce, Dan Wieden, dentsu, goodby silverstein, Hamish McLennan, Ian Reichenthal, Jim Elliott, mcgarrybowen, office depot, Paul jordan, Scott Vitrone, wieden+kennedy, y&r, young & rubicam
By Stephen Foster on April 1, 2011
Ever since he was appointed to the global marketing job at Unilever a couple of years ago Keith Weed has been trying to bring a degree of rationality to his ad agencies and all the multifarious activites and companies that accompany them. He’s left his ad agency line-up more or less as was (most notably [...]
Posted in Agencies, Clients, Creative, News | Tagged charles saatchi, collett dickenson pearce, Jorgen Bartsch, Keith Weed, Paul Weiland, procter & gamble, production companies, Reckitt-Benckiser, unilever
By Stephen Foster on February 9, 2011
Ron Collins who died on Monday aged 72 was best-known for his role as one of the founders of Wight Collins Rutherford Scott in 1979. The agency was one of the leading lights of the 1980s in the UK and, like many of its peers, made a bid for world domination, buying the Carat media [...]
Posted in Agencies, Creative, News | Tagged aegis, Alan Parker, carat, CDP, collett dickenson pearce, engine group, Hugh Grant, Liz Hurley, Peter Scott, Ron Collins, wcrs, wight collins rutherford scott
By Stephen Foster on January 15, 2011
Research outfit Ace Metrix is enjoying its moment in the sun thanks to a study originally publicised in Ad age that purports to show that celebrities, particularly Tiger Woods, are a waste of advertisers’ time and money. Like all good PR coups this is a combination of an attention-grabbing proposition that happens to be something [...]
Posted in Agencies, Clients, Creative, Media, News | Tagged ace metrix, Ad Age, celebrities in ads, collett dickenson pearce, David Bailey, Frank Lowe, olympus, parker pens, Penelope Keith, Roger Federer, Thierry Henry, Tiger Woods, Wayne Rooney
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