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andrex

Martin Clunes driving ban leaves agency WCRS with a doggy dilemma

Martin Clunes driving ban leaves agency WCRS with a doggy dilemma

By Stuart Smith on November 20, 2012

It says something for Martin Clunes that we will miss him co-fronting those Churchill insurance commercials. The actor, goofier and more touchy-feely in real life than his dour Doc Martin persona suggests, nevertheless has a strong competitive streak in him which has proved his undoing. After a belting performance in a BMW 6 Series during [...]

Posted in Agencies, Clients, Creative, News | Tagged andrex, animatronic dog, chimps, churchill, driving ban, insurance, labrador puppy, Martin Clunes, pg tips, wcrs

Where are the ads that cut through Olympic overload?

Where are the ads that cut through Olympic overload?

By Paul Simons on July 25, 2012

I’d been out of the UK for 10 days, during which I had deliberately denied myself access to TV or newspapers. It was my tiny but heroic revolt against the usual 24/7 news bombardment. The minute I got back and turned on the telly, there it was: wall-to-wall Olympics-themed advertising. It had gone from nowhere [...]

Posted in Agencies, Clients, Media, News | Tagged andrex, BBC2, bbh, durex, John Morton, london olympics 2012, Miss Sharp, Paul Simons, Perfect Curve, sport, Twenty Twelve

Andrex bamboozles us with bamboo and CGI

Andrex bamboozles us with bamboo and CGI

By Angie Dean on July 2, 2012

Andrex has been flooding the airwaves in the UK with this ad by JWT for its new ‘eco’ line. On a creative level it shows once again the remorseless rise of CGI, substituting animated versions of the brand’s famous puppies for the real thing. You can see the attraction: these can do anything you want [...]

Posted in Agencies, Clients, Creative, News | Tagged andrex, bamboo, bamboozle, cgi, giant pandas, JWT, new campaign

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