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VCCP and easyJet bring social rules to TV for new campaign
For its winter sale campaign, easyJet has taken inspiration from social media for its latest TV ads. Instead of the…
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Medievalism or tech takeover? 2025 looks to be an uncertain year
What does 2025 have in store for the world of advertising and marketing? Among the many AI-focused predictions, agency Wonderhood…
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Extreme house-hunting with Rightmove and Neverland
This is some way to start your day: Neverland and Rightmove have taken house-hunting out of the cosy domestic sphere…
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Burger King joins the ‘unwrapped’ brands with 2024 ordering trends
Yesterday was the annual “Spotify unwrapped” day, when the music streamers’ subscribers receive a run-down of their most-listened to tracks…
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Zevia parodies Coca-Cola’s AI misfire with ‘Get the fake outta here’ ad
Los Angeles-based Zevia soft drinks has gone all-out to ridicule Coca-Cola’s AI-powered Christmas ad with a spoof that takes fake…
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Accenture Song hires new marketing practice lead for UK
R/GA’s Rebecca Bezzina is moving to Accenture Song as marketing practice lead for the UK, Ireland and Africa. The move…
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Mother Berlin recruits Mr & Mrs Messi in first work for Adidas Essentials
Football icon Lionel Messi and his wife Antonela Roccuzzo – described as an “entrepreneur and philanthropist” – star in a…
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MAA Ad of the Week: Waitrose ‘Whodunnit’ by Saatchi & Saatchi
There’s always someone who grabs more than their fair share of a favourite food at Christmas. Saatchi & Saatchi’s gem…
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Another lengthy Disney commercial from adam&eveDDB
Two weeks after adam&eveDDB’s four-minute Christmas epic for Disney, the agency’s London and New York offices have teamed up for…
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