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ad revenue

Crozier delivers at ITV as increased production revenues boost profits

Crozier delivers at ITV as increased production revenues boost profits

By Stephen Foster on February 29, 2012

ITV Boss Adam Crozier has delivered some of what he has been promising with 2011 profits up 14 per cent to £327m on a not-quite-so-exciting revenue increase of four per cent to £2.1bn. Hero of the hour is ITV Studios, now run by highly-paid former Channel 4 programme chief Kevin Lygo. Non-advertising revenue was up [...]

Posted in Finance, Media, News | Tagged ad revenue, Adam Crozier, Andrew Davies, apple, Archie Norman, downton abbey, Fru Hazlitt, google, internet tv, itv, itv player, itv studios, Kevin Lygo, mr selfridge, online, production revenue, stv, utv media

FMCG brand owners fuel Facebook ad boom

FMCG brand owners fuel Facebook ad boom

By Staff on October 11, 2011

The volume of ad impressions bought by FMCG band owners (and others including cars and drinks) rose 117 per cent between the second and third quarters of 2011. This led to a 33.6 per cent rise in cost per thousand ad impressions for the quarter ending in September compared to 2010 according to a new [...]

Posted in Clients, Media, News | Tagged ad revenue, advertising, Carolyn Everson, clicks, facebook, fmcg brand owners, google, impressions, Microsoft, research, Simon Mansell, Steve Ballmer, tbg

Facebook cost per click price up 74 per cent, display rates up 45 per cent

Facebook cost per click price up 74 per cent, display rates up 45 per cent

By Staff on July 19, 2011

Facebook may still have its doubters as an effective advertising medium but that hasn’t stopped a tidal wave of big brand ad money flowing into the social network site. New research by Facebook specialist TBG Digital says the ‘cost per click’ of an ad placed on Facebook has increased by 74 per cent over the [...]

Posted in Clients, Media, News | Tagged $100bn valuation, ad revenue, advertising, cost per click, displayads, facebook, france, germany, research, retail, rising rates, TBG Digital, uk, us

Online ads overtake newspapers in the US - is it time for newspapers to stop publishing every day?

Online ads overtake newspapers in the US – is it time for newspapers to stop publishing every day?

By Stephen Foster on March 15, 2011

How could you have a newspaper that only came out on Saturday and Sunday, or Monday, Wednesday and Saturday? No-one would buy it surely? Well fewer people in the US and UK are buying six-day papers (seven-day in rare cases) and advertisers certainly seem to have noticed and acted accordingly. Online ad revenues overtook newspapers [...]

Posted in Media, News | Tagged ad revenue, guardian, japan earhquake, london evening standard, metro, newspapers, online, pew research-center, state of the news media report

ITV is set to announce £300m profits from good old spot advertising - so why is it worrying so much about digital?

ITV is set to announce £300m profits from good old spot advertising – so why is it worrying so much about digital?

By Stephen Foster on February 27, 2011

To put this into context, ITV’s anticipated pre-tax profits of £300m (due to be announced Wednesday) on a revenue of about £2bn nearly all come from the sale of TV spots (up 16 per cent over the course of the year and still booming away) and programme sales from ITV Studios. Digital revenues are expected [...]

Posted in Finance, Media, News | Tagged ad revenue, Adam Crozier, Archie Norman, digital, Fru Hazlitt, Gary Digby, itv, itv studios, profits

Twitter advertising revenue set to hit $150m - so still a minnow but a threatening one

Twitter advertising revenue set to hit $150m – so still a minnow but a threatening one

By Angie Dean on January 24, 2011

Twitter, which began selling ads in April last year, will triple its advertising revenue to $150m in 2011 and is heading for $250m in 2012 according to a new study by researcher eMarketer. That puts it way behind social network rival Facebook, which is forecast to hit $4bn in 2011 and Google’s $7bn or so [...]

Posted in Clients, Media, News, Research | Tagged ad revenue, cnn, emarketer, facebook, google, Piers Morgan, twitter

Facebook offers first serious challenge to Google as ad revenue heads towards $4bn

Facebook offers first serious challenge to Google as ad revenue heads towards $4bn

By Staff on January 18, 2011

And the worrying thing for the Googlers is that it’s doubling every year. Here’s tech site VatorNews’ report. Facebook, which already accounts for over half of social network ad revenues in the U.S., will continue to rapidly rival Google in advertising revenues over the next few years, according to new projections from digital media researcher [...]

Posted in Agencies, Clients, Finance, Media, News | Tagged ad revenue, Debra Aho, emarketer, facebook, google, vatornews

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