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Merciless Tesco keeps pressure on rivals with big brands promotion
Never one to rest on its laurels, Tesco is bouncing back from a successful Christmas with January’s launch of Everyday…
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Droga5 leads Australian Lamb back to happiness
In 2025 Australia supposedly dropped out of the World Happiness Index (to 11th) thereby provoking some of the denizens of…
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MAA Ad of the Week: Financial Times from New Commercial Arts
Time was when journalists would be drilled to focus on who, what, where, when and how in news stories, preferably…
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Pablo punts AJ Bell’s investing for everyone
At some stage the UK government is going to run a campaign inviting the public to invest more in British…
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Prost8 awarded Ocean Outdoor Grand Prix for first bottom-activated digital screen
UK charity Prost8 and the Manchester based agency TBWA\MCR have been awarded the European Grand Prix in Ocean Outdoor’s annual…
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Renault’s Alpine imagines a Musk-free future
Is anti-Americanism finding its way into ads? Most trends do eventually and there’s certainly no great love in the rest…
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BBH crafts nursery rhymes for grown-ups and Experian
Every year BBH gets closer when we’re discussing Agency of the Year and it’s kicked off 2026 with another fiercely…
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Ad Tech
WPP aims to “democratise” AI with new Agent Hub
WPP is unveiling its latest package of AI goodies at CES in Las Vegas, namely Agent Hub on WPP Open…
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News
MAA ads of 2025: Nationwide from New Commercial Arts (and now Mother)
One of the year’s noteworthy campaign was Nationwide from New Commercial Arts, which also affords us a rare glimpse of…
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