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Publicis challenges tech giants with major data acquisition
The AI race among agency groups is hotting up and Publicis Groupe is buying Lotame, which it calls “the world’s…
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Standalone Havas inches ahead as Pfizer loss hits US
Havas is claiming “record results” in its first year of trading as a separate entity but, in truth, net revenue…
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GWR’s Famous Five set off for the sun – maybe
Easter is on the horizon and many people in the UK turn their minds to an escape to the West…
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Media brokers are back on top in global adland
Much chatter about the growing dominance of media in the big ad holding companies as they finish their 2024 reporting…
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Long-serving T&Pm boss Sarah Golding steps down
Sarah Golding, global partner and former London CEO at WPP’s T&Pm is leaving the agency after 23 years. T&Pm, in…
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Spain’s Burns mines Old Spice ad history for new pirate epic
Seems you have to go to Spain for some fun these days. Recently we’ve had LOLA Mullenlowe for Unilever’s Axe…
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Lloyds and Aberdeen show funny side of financial services
The doings of marketing departments never cease to amaze. Lloyds is closing even more branches (the nearest one in my…
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Barclays reveals probably the last shortlist in town
When account conflict still seems to rule agency land, who needs a pitch intermediary? Barclays has just revealed the shortlist…
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Post-sale R/GA could be a new model for the agency sector
We don’t know yet how much IPG received for R/GA, the once-flagship digital agency it’s just sold to Truelink Capital…
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