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Asda tops System1/ITV UK’s list of favourite ads
System1 and ITV have released what they call the top-performing UK ads of 2022, ranked using System1’s Test Your Ad…
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The7stars scoops People’s Postcode Lottery £66m media
Most big media accounts these days are the preserve of the holding company behemoths, mostly because they have an international…
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Would I lie to you? Andys test seven creative directors
The Advertising Club of New York believes in getting in early in the awards season, offering Andy entrants a free…
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McCann London strengthens creative with three top hires
McCann London has boosted its creative resources with the appointment of Regan Warner from Ogilvy as executive creative director, leading…
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New Commercial Arts wins broadband challenger CityFibre
New Commercial Arts has won CityFibre, a new kind of broadband wholesale supplier backed by some big players including Goldman…
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Ad Tech
Scott Ewings: how AI will revolutionise customer experience
2023 has been widely hailed as the year of AI, with businesses across the world racing to capitalise on breakthrough…
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WPP boosts ecommerce creds with Stripe deal
WPP CEO Mark Read says he wants to be the world’s most creative “transformation” company. It’s certainly becoming an energetic…
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Jen Kattar of Realtime: why deinfluencers don’t mean the end of influencing
At this point in the social game, everyone knows what an influencer is and does – they influence. But what…
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Ad Tech
OMG wins £140m global Philips household account
Omnicom’s OMG has won Philips Domestic Appliance’s global media planning and buying. PDA is now private equity owned and the…
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