-
Advertisers
Séamus Brennan: can CTV and VOD grow fast enough to plug the shrinking UK TV ad market?
The latest Advertising Association/WARC expenditure report revealed that the UK TV ad market shrank by nearly 13% year on year…
Read More » -
Advertisers
Agency challenger Superson launches Amsterdam EMEA hub
Another challenger to agency orthodoxy, Superson, is ramping up its global expansion with a new EMEA hub in Amsterdam. Superson,…
Read More » -
Advertisers
Agency growth efforts ramp up: Geraghty at WPP, Freedman for House 337
WPP has appointed Landor & Fitch boss Jane Geraghty as chief client officer, replacing Lindsay Pattison who has become chief…
Read More » -
Advertisers
System1 ranks early Christmas ad winners
System1 ranks ads by a consumer survey using what it calls a Spike Rating (stars) predicting short term sales impact.…
Read More » -
Advertisers
Trouble Maker’s Pete Jackson picks his Desert Island (sport-related) Ads
Pete Jackson is head of planning, Trouble Maker. Desert Island Ads Having spent the last 8 years working with sports…
Read More » -
Advertisers
UK ad exports up 15.5% to £15.6bn in 2022
The UK is holding International Trade week to show there’s life after Brexit and the latest advertising export numbers for…
Read More » -
Advertisers
International strategy studio Untangld launches in London
Australia-based international strategy studio Untangld is launching in London. The new London venture will be headed by business director Emily…
Read More » -
Advertisers
Jeremy Stern: finding a healthy response to the new junk food advertising rules
Advertisers and brands working with food and drink products with High Fat, Sugar and Salt (HFSS) face a challenging time…
Read More » -
Advertisers
Red Brick Road wins gardening brand Westland Horticulture
Red Brick Road has been appointed as lead agency by horticulture brand Westland after a five-way pitch. Westland brands also…
Read More »