-
Advertisers
Jaguar buys A-list talent to give F-Type Super Bowl lift-off
The 2014 NFL Super Bowl, the world’s biggest adfest as spots go for $3m or so (probably more this year),…
Read More » -
Advertisers
Microsoft’s bizarre decision to review ads before a new CEO comes is manna from heaven for WPP
Microsoft, one of the world’s biggest advertisers with a spend comfortably ahead of $1bn, is about to review everything, according…
Read More » -
Advertisers
WPP tightens grip on global Jaguar Land Rover
Tata-owned Jaguar Land Rover is selling container loads of cars to Americans, Chinese and just about anybody outside cash-strapped Europe;…
Read More » -
Advertisers
Clemenger BBDO delivers for NZ road safety campaign
BBDO’s antipodean Clemenger empire packs a powerful creative punch and Clemenger BBDO New Zealand has delivered again with this hard-hitting…
Read More » -
Advertisers
Hugh Baillie quits Hello People to head up French digital group FullSIX/Grand Union in the UK
Hello People co-funder Hugh Baillie is leaving to be CEO of Grand Union, one of the agencies in the French-owned…
Read More » -
Advertisers
Lindsay Pattison: media is becoming more technological but we still need the right fusion of maths and magic
Another year begins, and I reflect on 2013 as the year that technology brought mass disruption to our industry. At…
Read More » -
Advertisers
Wieden+Kennedy rides to P&G’s rescue with winning Winter Olympics campaign
It’s the Winter Olympics in Sochi, in Russia, next month (often a recipe for disaster – remember when it didn’t…
Read More » -
Advertisers
WPP’s GroupM launches new media unit Modi – but is it new or the same old (new) ‘Math Men’ stuff?
WPP’s GroupM media business, which is making a fairly good stab at taking over the media world, has announced another…
Read More » -
Advertisers
Welcome to this year’s Consumer Electronics Show – and a $70,000 ‘smartest’ TV from LG
We exaggerate: LG’s new curved screen telly, the smartest of smart TVs it seems, newly unveiled at the Consumer electronics…
Read More »