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Ocean Outdoor secures live stream Wimbledon deal
Ocean Outdoor has struck a partnership agreement with the All England Tennis Club to live stream this year’s Wimbledon tournament,…
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David hires Pancho Cassis as global creative chief as it fights back after breakaway
Ogilvy’s David, which has been hit by breakaway agency GUT, isn’t taking things lying down and has appointed Pancho Cassis…
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Samir Patel: does purpose-driven advertising do good causes more harm than good?
This year at Cannes we saw the expected deluge of purpose-focused winners, from the massive Dream Crazy ad from Nike…
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Drum wins global social content business for Jura whisky
Omnicom Media Group’s Drum has won the global content brief for Jura single malt whisky; another case, perhaps, of the…
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Jane Austin: why do people in advertising – especially CMOs – have to speak in riddles?
Trust was the most popular word at Cannes this year, the actual meaning of which covers a multitude of strategies…
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Cheil’s Russell Schaller: making the most of six seconds
Have you got a second? Thought not. Advertisers are all too familiar with a negative response from consumers, weary from…
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Laurence Green of MullenLowe: why great advertising books matter more than ever today
“The more that you read, the more things you will know. The more that you learn, the more places you’ll…
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Ocean brings digital Out of Home network to Birmingham
Ocean Outdoor is rolling out a new network of digital 6-sheet poster screens in partnership with Birmingham City Council. The…
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Jane Austin at Cannes: Childish Gambino’s This is America sets the bar for creativity – for everyone
Amid all the noise and nonsense of the three-ring buzzword circus that is the Cannes festival, it’s nice to get…
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