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Advertisers
Red Brick Road lands Canderel and 1800 tequila
Independent London agency Red Brick Road is ending the year on a high note with two new clients: Canderel and…
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News
Mindshare wins KFC UK media from Blue449
KFC has appointed WPP’s Mindshare as its new UK media buying agency. KFC’s incumbent agency, Publicis-owned Blue 449, has worked…
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Advertisers
Albert Bartlett takes to the dance floor for Christmas
Designer potato brand Albert Bartlett has got a brand new bag – with 20 per cent less plastic – and…
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Advertisers
Orlando Wood of System1: what the big Christmas ads tell us about ad effectiveness
Christmas is to UK adland what the Super Bowl is to the US; big brands, big budgets, and the once-a-year…
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Ad Tech
Jon Goulding of Atomic: the IAB Gold Standard is a good start – but where do we go from here?
Any initiative that aims to raise the standard of online advertising has to be admired, whether or not it achieves…
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Advertisers
ByteDance (TikTok) is building a new social media empire – how is the the Chinese advertising landscape changing?
By Jimmy Robinson After overtaking Baidu’s ad revenue recently, ByteDance has seen astonishing and rapid growth, with some reports stating…
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Cogent wins integrated Bacofoil account
Bacofoil has appointed Cogent as its integrated creative agency without a pitch. Bacofoil’s products range from non-stick aluminium foil and…
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News
GroupM: global adspend has become a tech giant playground – but there’s hope for internet-connected TV
WPP’s GroupM has now released its global forecast for advertising and it confirms that the market is being driven by…
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Let’s crown Peloton the world’s most annoying advertiser
This Peloton fitness ad has caused a “sexist uproar” it seems as the woman in question appears to be getting…
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