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Ad Tech
You & Mr Jones backs “ethical video platform” Good-Loop
Self-styled ethical video platform Good-Loop, which rewards viewers of online video ads by donating on their behalf to a chosen…
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Advertisers
MyBuilder reworks Delilah in Wieden+Kennedy debut
Last week we had Wieden+Kennedy’s tasteful debut for the National Trust – followed by some striking print work over the…
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Ad Tech
Posterscope’s Stephen Whyte: underestimate the power of dynamic digital out of home at your peril
Recent media forecasts from sources such as GroupM have forecast slow but continued growth in advertising expenditure in 2020. In…
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Advertisers
Sorrell’s S4C inks deal with Mexico digital leader Circus
Sir Martin Sorrell’s S4Capital has announced another “merger’ (its favoured term), this time with Mexico City’s award-winning Circus Marketing, described…
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Agencies
Cannes Can’s Smith is new WPP diversity supremo
At various times WPP, as have the other ad holding companies, has been accused of being a boys’ club but…
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Advertisers
Bryant and Copley head management changes to position Talon for UK Growth in 2020
Founders Frank Bryant and James Copley to assume Group COO and UK CEO roles. All part of the Talon group’s…
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Ad Tech
Out of Home to overtake print as it rides global digital wave
Global Out of Home advertising is set to outstrip newspaper and magazine combined ad sales for the first time in…
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Advertisers
Global M&A slows as China falls while holding companies stay on the sidelines
Global mergers and acquisitions activity in adland slowed markedly in 2019 according to new figures from consultancy R3 Worldwide. R3…
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Advertisers
Wallace and Gromit deliver for DFS – again
Sale ads are inclined to drive you nuts at this time of year – isn’t every day a sale these…
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