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Advertisers
Laundrapp’s Angela Freeth picks her Desert Island Ads
Angela Freeth is marketing campaign manager for on-demand laundry company, Laundrapp. She began her career at AXA PPP Healthcare before…
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Advertisers
Snapchat aims at Instagram with client-loaded ad campaign
Here’s an interesting new B2B campaign for Snapchat, rounding up an array of clients to say how much they like…
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Ad Tech
Deepak Gupta: why cybersecurity should be a priority for data-driven ad agencies
Technology has revolutionized the advertising industry. Powered by the rise of the internet, this sector has grown by leaps and…
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Ad Tech
Bowman takes top role at Ebiquity’s FirmDecisions
Federica Bowman is taking over as global CEO of Ebiquity-owned FirmDecisions from Stephen Broderick. Broderick is leaving to “pursue other…
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Advertisers
R3: global new business down ten per cent in H1 2020 – WPP tops, Droga5 scores for Accenture
The holding companies might be losing as much as 23% of their revenue year-on-year (Omnicom), but new business has remained…
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Paul Domenet: is car giant Toyota right to drop its wordmark in Europe?
Toyota made headlines by announcing it would dispense with its brand name in Europe and henceforth rely on its logo…
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Charles Gadsdon: how Coke taught the world sonic branding
When it comes to sonic branding and strategy, no brand I can think of has done it better, bigger or…
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Advertisers
Post-lockdown creativity: Ocean names Crucial Creative media space prizewinners
Ocean Outdoor has named the winners in its Crucial Creative Competition, one of a number of efforts to stimulate interest…
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Kerrygold launches global ad review
Kerrygold, Ireland’s biggest food brand and worth over £1bn, is believed to be holding pitches to choose a new global…
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