Emma Hall

Emma Hall is a journalist and editorial consultant and is the former Europe Editor of Ad Age, where she covered European marketing advertising, digital and media stories. She has written for newspapers including the Financial Times, The Guardian, The Times and the Telegraph, and was previously a section editor at Campaign. Emma started her career in New York as a researcher for a biography of Keith Richards.

News

Emma HallJanuary 13, 2026
2,791

The One Show launches free award for best use of TikTok

TikTok has been overtaken by Reddit as the number four social media platform in the UK, according to Ofcom, but…
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News

Emma HallJanuary 13, 2026
2,460

Loveholidays settles down with a book in new work from Ark Agency

Ark, the agency co-founded by former adam&eveDDB CEO Mat Goff, has come up with an enterprising idea for client Loveholidays.…
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Emma HallJanuary 12, 2026
4,470

Kantar: effective work comes from long-term relationships

Long-term relationships are twice as likely to produce award-winning work as clients who had worked with agencies for less than…
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News

Emma HallJanuary 9, 2026
5,421

Madonna does her raunchy thing with Dolce & Gabbana

Even the free-spirited Madonna, combined with maverick designers Dolce & Gabbana, can’t seem to escape the clichés of fashion advertising.…
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News

Emma HallJanuary 9, 2026
4,733

Dunkin’ Donuts gets pumpin’ with Megan Thee Stallion

The protein craze was already getting out of hand, and now Dunkin’ Donuts has taken it to the next level…
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News

Emma HallJanuary 8, 2026
5,861

The results are in: how Christmas ads performed for the supermarkets

We make a big deal of all the supermarkets’ Christmas ads when they land, so it’s worth taking a look…
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News

Emma HallJanuary 8, 2026
1,969

Karen Martin and IPA launch new creative qualification

The IPA is introducing a Creative Essentials Certificate as its president, BBH CEO Karen Martin, continues to put creativity at…
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News

Emma HallJanuary 5, 2026
2,900

T&P offers certainty in new work for The Times

Serious times call for serious advertising. The Times is generally strong on lifestyle and sport, but this new campaign by…
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News

Emma HallDecember 30, 2025
5,429

MAA Ads of the Year: Bournville by VCCP

As MAA’s Agency of the Year, VCCP gets to pick its own best ad of 2025. CCOs Chris Birch and…
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