• Home
  • About us
  • Columnists
  • Archives
  • Contact
More About Advertising
The alternative voice of advertising, marketing and media
Cocoa Boutique Ltd
  • Agencies
  • Analysis
  • Clients
  • Creative
  • Finance
  • Media
  • News
  • Politics
  • PR
  • Research
  • Subscribe
Browse: Home / O&M

O&M

Sir Martin Sorrell says Team WPP staff are "excited about working horizontally"

Sir Martin Sorrell says Team WPP staff are “excited about working horizontally”

By Staff on May 8, 2012

Sir Martin Sorrell has been taking time out from trying to sort a diplomatic incident ‘twixt Argentina and the UK provoked by the latter’s Y&R ‘Malvinas’ commercial, to address the US Association of National Advertisers Financial Management Conference in sunny Florida. In it he no doubt pleased his audience of procurement executives and others by [...]

Posted in Agencies, Clients, Finance, News, Politics | Tagged argentina, association of national advertisers financial management coference, bank of america, coors, Dell, enfatico, JWT, malvinas ad, O&M, Sir Martin Sorrell, team wpp, uk, working horizontally, WPP, y&r

What will BMW come up with as it launches long-anticipated agency review?

What will BMW come up with as it launches long-anticipated agency review?

By Stephen Foster on March 28, 2011

Judging by recent events in the car industry, like Jaguar’s formation of new in-house agency Spark 44 (led by German executives), it could be just about anything. First off are BMW’s US accounts, worth around $300m. National creative advertising is being handled on a project basis by MDC-owned Kirshenbaum Bond Senecal, Grey West in San [...]

Posted in Agencies, Clients, News | Tagged bmw, bromley, engine group, ford, grey west, gsd&m idea city, joy campaign, JWT, kirshenbaum bond senecal, matlock, O&M, roth observatory international, Sir Martin Sorrell, wcrs, WPP

An interesting 20 seconds from Ford and WPP - for three reasons

An interesting 20 seconds from Ford and WPP – for three reasons

By Stephen Foster on February 25, 2011

First because it’s for the New Focus which is emerging as the base model for the whole Ford range in the US as well as Europe, the first time a big US manufacturer has majored on a European model in its home market without US-style tweaks. Second because this ad (one of a series) features [...]

Posted in Agencies, Clients, Creative, News | Tagged blue hive, ford, ford focus, Jaguar, O&M, oglilvy & mather, procter & gamble, spark 44, unilever, Volvo, WPP

O&M boss John Seifert says IBM overbilling was down to online media owners not Neo@Ogilvy

O&M boss John Seifert says IBM overbilling was down to online media owners not Neo@Ogilvy

By Staff on February 20, 2011

Disenchanted Ogilvy & Mather employee Audrey Gladitsch has accused O&M digital media unit Neo@Ogilvy in a New York court of deliberately overcharging big client IBM for ‘millions of dollars’ worth of ads on a number of websites. IBM has so far declined to comment on the matter but O&M’s North America chairman and CEO John [...]

Posted in Agencies, Clients, Media, News | Tagged Audrey Gladitsch, IBM, John Seifert, neo@ogilvy, new york court, O&M, ogilvy & mather

Ogilvy & Mather employee accuses agency of double billing IBM for digital costs

Ogilvy & Mather employee accuses agency of double billing IBM for digital costs

By Stephen Foster on February 18, 2011

Audrey Gladitsch, an associate digital media manager at Ogilvy & Mather’s Neo@Ogilvy digital arm, has accused the agency of charging IBM twice what it should have since 2006. Gladitsch made the allegation in a New York court last week as part of an employment dispute with the WPP-owned agency giant. IBM is one of O&M’s [...]

Posted in Agencies, Clients, Finance, News | Tagged Audrey Gladitsch, double billing, IBM, John Seifert, neo@ogilvy, new york court, O&M, ogilvy & mather, Shona Seifert, us national drug control policy office, WPP

Ad Age US agency of the year Wieden & Kennedy snaps up Levi's global account

Ad Age US agency of the year Wieden & Kennedy snaps up Levi’s global account

By Stephen Foster on January 28, 2011

It’s been a good week for industry veteran Dan Wieden and his Portland-based Wieden & Kennedy, first they win Ad Age’s US agency of the year gong and now they’ve been given the rest of the Levi’s global account to add to the US business. Omnicom’s OMD has picked up the $100m global media account. [...]

Posted in Agencies, Clients, Creative, Finance, Media, News | Tagged bartle bogle hegarty, Dan Wieden, Ed Meyer, grey, JWT, levis, nike, O&M, omd, portland, procter & gamble, Sir Martin Sorrell, wieden & kennedy, WPP, y&r

New Year present for Saatchi as it lands Lenovo computers

New Year present for Saatchi as it lands Lenovo computers

By Stephen Foster on January 11, 2011

The Consumer Electronics Show currently grinding on in Las Vegas also saw the final round pitches for a new global branding campaign for Chinese computer maker Lenovo in which Saatchi & Saatchi beat incumbent Ogilvy & Mather and hot hotshop Crispin Porter + Bogusky. O&M has handled Lenovo since it bought IBM’s personal computer business [...]

Posted in Agencies, Clients, News | Tagged China, consumer electronics show, crispin porter bogusky, las vegas, lenovo, O&M, publicis groupe, saatchi & saatchi, Sony

Dentsu pulls out of AKQA deal, Engine spends some of its new money on US digi agency Deep Focus

Dentsu pulls out of AKQA deal, Engine spends some of its new money on US digi agency Deep Focus

By Stephen Foster on October 19, 2010

Japanese ad giant Dentsu has reportedly pulled out of its deal to buy big digital agency AKQA for $600m (no reason given, cold feet probably) while the UK’s Engine Group has spent the first tranche of the £62.5m New York-based venture firm HIG has invested in it by buying US digi agency Deep Focus for [...]

Posted in Agencies, Finance, News | Tagged akqa, deep focus, dentsu, engine group, JWT, O&M, WPP

Three questions for Sir Martin Sorrell as WPP hits 25

Three questions for Sir Martin Sorrell as WPP hits 25

By Stephen Foster on June 22, 2010

The other day WPP boss Sir Martin Sorrell turned up at Finsbury PR boss Roland Rudd’s summer party (WPP owns Finsbury). Sorrell, still wearing his top hat and tails (he’d come straight from Royal Ascot, some might say looking like the Joker in Batman) was persuaded by Rudd’s young son to bid £7250 in the [...]

Posted in News | Tagged 25th birthday, JWT, O&M, Sir Martin Sorrell, WPP, young & rubicam

Top Stories Straight to your inbox!

Join the Conversation!

follow More About Advertising Like More About Advertising

Popular Posts

  • Oystercatchers is top matchmaker in new IPA survey of agency pitching practice
  • ‘Two iPhones walk into a bar…I forget the rest’ – Apple’s Siri turns joker for John Malkovitch
  • Centaur Media’s £50m bold bet on digital business Econsultancy backfires disastrously
  • HSBC and JWT tweak Aussie tail in new British Lions rugby tour ad
  • P&G’s ‘Moms’ ad is a slice of life Modern Classic
  • WPP chuffed with Omnicom travails, BBH puts its hopes in Lafferty and BBC’s Today goes girl hunting

Recent Comments

  • Martin Smith on Centaur Media’s £50m bold bet on digital business Econsultancy backfires disastrously
  • Martin Smith on Marketing Week publisher Centaur faces exit from print as revenue plummets
  • George Parker on Oystercatchers is top matchmaker in new IPA survey of agency pitching practice
  • Mike Cornwell on Why are advertising’s fat cats all blokes?
  • Mark Andrews on Hello People’s Dave Dye picks his Desert Island Ads

Claro Print

Categories

  • Agencies (RSS)
  • Analysis (RSS)
  • Clients (RSS)
  • Creative (RSS)
  • Finance (RSS)
  • Media (RSS)
  • News (RSS)
  • Politics (RSS)
  • PR (RSS)
  • Research (RSS)

Meta

  • Log in
  • Entries RSS
  • Comments RSS

Tags

advertising apple bartle bogle hegarty bbh coca-cola David Cameron facebook google Interpublic Maurice Levy news corporation omnicom procter & gamble publicis groupe Rupert Murdoch saatchi & saatchi Sir Martin Sorrell Tesco wieden+kennedy WPP

About us

At More About Advertising we aim to bring you the inside track on what really matters in the world of advertising, marketing and media.
Please contact us with your news, views and comments.

Copyright © 2013 More About Advertising.
With help of Momentum Website Design.