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By Stephen Foster on October 26, 2012
Much muttering in UK adland today about mini-marcoms group Chime Communications’ purchase of (Lord) Sebastian Coe’s sports consultancy company Complete Leisure Group for a reported £12m. Coe (left), who was chairman of the London Olympics, owns 90 per cent of the shares. Coalition government foreign secretary William Hague, Coe’s former boss when Coe was a [...]
Posted in Agencies, Clients, Finance, News, PR | Tagged chime communications, gulliford consulting, locog, london olympics, Lord Coe, Simon Gulliford, sports marketing, William Hague
By Stephen Foster on September 4, 2012
That’s a bit unsporting isn’t it? As the UK enjoys the Paralympics in the wake of the London Olympics it looks as though the much hoped-for boost to the UK economy hasn’t happened, or has been delayed anyway. Figures from the British Retail Consortium show that retail spending was up a modest 1.6 per cent [...]
Posted in Finance, News, Politics, PR | Tagged Baron Coubertin, Jessica Ennis, london olympics, manchester city, Michael Gove, paralympics, retail sales, uk economy, £11.3bn cost
By Staff on August 13, 2012
Two of the faces of the just-closed London OLympics were a footballer who didn’t make Team GB (David Beckham) and a pop singer who died nearly 21 years ago but who featured strongly at the closing ceremony and whose anthems seem to sum up the experience (Queen’s Freddie Mercury). Another, of course, was heptathlon winner [...]
Posted in Clients, Creative, News, PR | Tagged adidas, closing ceremony, David Beckham, Freddie Mercury, Jessica Ennis, london olympics, queen
By Staff on July 20, 2012
How many times will David Beckham appear at the London Olympics in one form or another (including in person, of course)? Well he won’t be in the GB football team, having lost out to some aged Welshmen but here’s his first eve-of-games appearance for Samsung from South Korea-based agency network Cheil. It probably didn’t require [...]
Posted in Agencies, Clients, Creative, News | Tagged cheil worldwide, David Beckham, everyone's olympics games, galaxy s phone, london olympics, samsung, south korea, Wain Choi
By Stephen Foster on July 17, 2012
Picking sports winners for your ads is notoriously difficult and GlaxoSmithKline has committed a vintage howler in choosing British sprinter Marlon Devonish to front its campaign plugging its role as the official drugs tester at the imminent London Olympics. Sprinter Devonish, 36, has missed out, partly because one-time ‘drugs cheat’ Dwayne Chambers has had his [...]
Posted in Agencies, Clients, Creative, News | Tagged drugs ban, Dwayne Chambers, glaxosmithkline, gsk, ioc, london olympics, Marlon Devonish, official drugs tester, tbwa london
By Angie Dean on July 13, 2012
Getting your money back from the London Olympics is a poser for all the sponsors (BMW has said it probably won’t repeat its £300m investment at the next Games in Brazil) but Procter & Gamble seems to be scoring with its ‘Moms’ campaign from Wieden+Kennedy Portland. This one, ‘To their moms they’ll always be kids,’ [...]
Posted in Agencies, Clients, Creative, News | Tagged bmw, london olympics, moms campaign, P&G, procter & gamble, wieden+kennedy portland, Youtube
By Stephen Foster on July 10, 2012
WPP chief executive Sir Martin Sorrell (left) has accepted an invitation from the International Olympic Committee to be a torchbearer for the Olympic Flame in the London Borough of Redbridge. Sorrell is scheduled to become one of 32 torchbearers in Redbridge, in the north east of the capital, on 22 July, five days before the [...]
Posted in Agencies, News, PR | Tagged london olympics, redbridge, Sir Martin Sorrell, torch bearer, WPP
By Staff on July 5, 2012
Czech sculptor Anna Chromy’s celebrated ‘Olympic Spirit’, epitomizing the spirit of the athletes competing at the London 2012 Olympic Games, is to be sold after the Games to help raise money for British athletes at the next Winter Olympics in Russia and re-generate the Olympic site in East London. This is all part of a [...]
Posted in Creative, Finance, News, Politics | Tagged Anna Chromy, british olympics association, Colin Moynihan, east london regeneration, london olympics, olympic spirit, sculpture, winter olympics
By Stephen Foster on June 13, 2012
We haven’t always been fans of BBDO’s work for Gillette (those annoying ads featuring Tiger Woods, Roger Federer and Thierry Henry have been mercifully consigned to history since news of Woods’ misdemeanours broke a couple of years ago) but Rog (plus sprinter Tyson Gay and swimmer Ryan Lochte) is back to much better effect in [...]
Posted in Agencies, Clients, Creative, News | Tagged bbdo new york, dish network, father's day, Gillette, James Moorhead, london olympics, mums, procter & gamble, Roger Federer, Ryan Lochte, Tyson Gay, wieden+kennedy portland
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