• Home
  • About us
  • Columnists
  • Archives
  • Contact
More About Advertising
The alternative voice of advertising, marketing and media
Cocoa Boutique Ltd
  • Agencies
  • Analysis
  • Clients
  • Creative
  • Finance
  • Media
  • News
  • Politics
  • PR
  • Research
  • Subscribe
Browse: Home / digital marketing

digital marketing

Publicis Groupe and WPP step up India battle

Publicis Groupe and WPP step up India battle

By Stephen Foster on April 24, 2012

The Brits and the French spent much of the 18th century vying for control of India (the Brits won, of course) and the two old adversaries seem to be busily engaged in another contest to the death on the sub-continent, this time in all things digital with respective national marcoms flagships WPP and Publicis Groupe [...]

Posted in Agencies, Clients, Finance, Media, News, Research | Tagged aig, brandedge, digital marketing, digitas, hsbc, India, indigo, infosys, kantar, leo burnett, mysupermarket, publicis groupe, razorfish, rosetta marketing group, Sir Martin Sorrell, tata, thomas cook, Vikas Tandon, vivaki, WPP

Indian digital marketing giants Ybrant Digital and LGS Global to merge

Indian digital marketing giants Ybrant Digital and LGS Global to merge

By Stephen Foster on August 4, 2011

Hitherto we’ve had the big Western marcoms companies snapping up every Indian digital business they can but now two big Indian digital marketing firms, Ybrant Digital and LGS Global (both of whom have been acquisitive in their own right) are planning to merge to create a national champion in the sector. Ybrant, which recently raised [...]

Posted in Agencies, Clients, Finance, Media, News | Tagged cloud computing, digital marketing, facebook, ford, hsbc, hyderabad, lgs global, lycos, mobile applications, o2, porsche, Suresh Preddy, Vijay Kancharia, yahoo, ybrant digital

Top Stories Straight to your inbox!

Cigees Ltd

Medi Direct International.

Join the Conversation!

follow More About Advertising Like More About Advertising

Pelham and Strutt

Popular Posts

  • ‘Two iPhones walk into a bar…I forget the rest’ – Apple’s Siri turns joker for John Malkovitch
  • Cannes Lions: WPP’s Sorrell in a spin over the chicken and egg question of creative and media
  • Now Charles Saatchi faces trial by 24/7 media
  • Do grumpy old men still have something relevant to say about advertising today?
  • Droga5 crafts ‘a thing of beauty’ in just 18 seconds
  • MySpace relaunches with boring old young hipsters

Recent Comments

  • George Parker on Now Charles Saatchi faces trial by 24/7 media
  • jhilam on Sir Martin Sorrell is wrong – putting media ahead of creative leads to bad and wasteful advertising
  • George Parker on Cannes Lions: WPP’s Sorrell in a spin over the chicken and egg question of creative and media
  • George Parker on MySpace relaunches with boring old young hipsters
  • iain Maclean on Do grumpy old men still have something relevant to say about advertising today?

Categories

  • Agencies (RSS)
  • Analysis (RSS)
  • Clients (RSS)
  • Creative (RSS)
  • Finance (RSS)
  • Media (RSS)
  • News (RSS)
  • Politics (RSS)
  • PR (RSS)
  • Research (RSS)

Meta

  • Log in
  • Entries RSS
  • Comments RSS

Tags

advertising apple bartle bogle hegarty bbh coca-cola David Cameron facebook google Interpublic Maurice Levy news corporation omnicom procter & gamble publicis groupe Rupert Murdoch saatchi & saatchi Sir Martin Sorrell Tesco wieden+kennedy WPP

About us

At More About Advertising we aim to bring you the inside track on what really matters in the world of advertising, marketing and media.
Please contact us with your news, views and comments.

Copyright © 2013 More About Advertising.
With help of Momentum Website Design.