New PWC survey says nearly half of UK Out of Home revenue supports communities
A new report by PWC, commissioned by UK Out of Home marketing body Outsmart, details the contribution made by OOH […]
A new report by PWC, commissioned by UK Out of Home marketing body Outsmart, details the contribution made by OOH […]
Trouble Maker, which is trying to be that difficult thing, full service in effect with creative, strategy and media, has
Adam&eveDDB has a different client line-up to a few years ago when it earned national renown for John Lewis and
Asda’s ‘Christmas Elf’ with Hollywood’s Will Ferrell was one of the most popular ads last year and this year the
DDB Worldwide has been named as creative partner of Parley for the Oceans, an environmental “eco-innovation” pressure group and alliance
US telecoms giant Verizon has moved its $3bn plus US ad account to Ogilvy from McCann. Verizon spent $3.4bn in
WPP’s EssenceMediacom has added Sofology’s £4m digital account to other work. Sofology is owned by DFS which reappointed EssenceMediacom earlier
Once upon a time the UK had the Central Office of Information handling government and other institutional advertising. Mostly it
UK PM Rishi Sunak is discovering the truth of Harold Macmillan’s observation, when he was asked what was the greatest
Media Bounty and the World Land Trust have launched an integrated advertising campaign which uses large format premium digital out