OMG’s Hearts & Science wins Allwyn National Lottery media
Allwyn UK, the incoming operator of the UK’s National Lottery, has named Omnicom Media Group’s Hearts & Science as its […]
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Unilever doubles down on sustainability with new social media Creator Council
Unilever’s somewhat holier-than-thou purpose-led image has taken something of a battering recently, first from sceptical shareholders and latterly because of
Heineken exposes sexist football fans in social media experiment
Sexism in football is not limited to the unwanted kisses of Spanish World Cup winning coach Luis Rubiales, as Heineken’s
MAA blast from the past: Madonna’s ‘Like a Prayer’ revived for Pepsi
Pepsi is winning itself some PR for reviving Madonna’s 1989 ‘Like aPayer’ ad – she was paid $6m as part
What drives trust in advertising? That depends on your world view says new AA study
The UK public’s trust in advertising is driven by engaging creativity, while ad bombardment sends trust plummeting. So far so
ITV’s new dating show ‘My Mum Your Dad’ scores with midlife advertisers
JD Williams has a long term partnership with My Mum Your Dad presenter Davina McCall, so the brand’s sponsorship of
McDonald’s brings back yuppies and Teletext to show food changes
McDonald’s is helpfully reminding us that it’s changed over the years, notably in the last 20, with ‘Keep up with
Translated majors on The Human Touch in AI era
AI-powered translation service Translated is telling us all is not lost in the AI era (as lots of companies do,
Vodafone reviews flagship UK creative account
There have been some big UK creative reviews in the past year, maybe coinciding with the end (we hope) of
Vaping kills: ASA takes down four TikTok e-cigarette campaigns
TikTok creator Izzi Alice Mitchell once posted that her parents were more furious about her vaping than they were about