Controversial (amended) Nationwide campaign back on air – not many dead
Nationwide’s controversial campaign by New Commercial Arts about bank closures is back on air – with a changed V/O featuring […]
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WPP goes all out for AI with Google Cloud partnership
Mark Read, WPP CEO, promised investors recently that the group would be getting serious about AI. It turns out that
Heineken goes global with ‘First Ahhh’
Global campaigns are a nightmare (nice work if you can get them, of course) as the message has to be
Impression lands Specsavers digital
Specsavers has appointed Impression Digital as its new digital partner following a five-way pitch. Impression has offices in Nottingham, London
BETC points Norauto garage business in a new direction
Trying to do your bit to save the planet and drive a car ain’t getting any easier as municipalities try
Red Brick Road wins Skipton Building Society
Building Societies once looked likely to be consigned to history in the UK. After Mrs Thatcher’s ‘Big Bang’ in financial
Burger King tips a wink to Old Spice in new ‘Foodfillment’ campaign
Every years ads have their changing fashions – this year it seems to be back to wacky humour (maybe Cannes
Retail media threat to Meta and Google grows with bank giant JPMorgan leading the charge
Giant Us bank JPMorgan Chase – with more than $2.4 trillion in deposits – is the latest “First Party” data
‘Only O2’ will take you clubbing with a little blue robot
VCCP is turning the focus onto O2’s bells and whistles for 2024 – this is the first of a new
McDonald’s signs ‘pre-nug’ agreement for McNuggets fans
Must be something in the, er, nuggets. Leo Burnett and McDonald’s are becoming very adept at ads that isolate an