MAA Ad of the Week: BA Out of Home from Uncommon
Out of Home is on a roll, in the UK at least, with two high profile agencies – New Commercial […]
News
Transatlantic agency Sunshine sells to fashion group The Independents
Sunshine, the agency founded in 2013 by Mother’s former joint heads of entertainment, Al MacCuish and Kit Hawkins, has sold
Gaming or learning? Xbox sells positive side of video games
McCann London’s latest campaign for Xbox is all about the platform’s “learning layers” where audio commentary adds education into the
Uncommon’s ‘most disastrous campaign ever’ returns for Hiscox
Specialist insurer Hiscox has launched a new instalment of its ongoing OOH campaign by Uncommon Creative Studios. A series of
AGIT8 wins Holy Moly dips
Holy Moly Dips has appointed AGIT8 London to develop a long-term brand campaign and drive growth. Founded in 2017 following
Weetabix can solve a national emergency says BBH
Weetabix is one of those venerable British brands (although it’s now owned by Americans) that ought to get creatives channelling
Le Pub APAC uses AI to ‘gamify’ literature for Singapore Libraries
Libraries are having to reinvent themselves for the digital age. Across Europe, many are becoming connected community hubs, while in
A wall of balls: footballers get defensive over testicular cancer
Creatives are clever at coming up with new ways to encourage self-checking, and this latest one from FP7 McCann Dubai
MAA blast from the past: Xerox’s brother Dominic
Xerox is still with us, surviving the laptop era and, presumably, now girding its loins for AI. Tech companies are
Perrier sparkles in new global campaign from Ogilvy Paris
Spring is the time of oh là là (across La Manche anyway, here it’s currently pouring with rain) and la