Chanel goes all-in on branding for Boat Race’s move to Channel 4
Chanel has been title sponsor and official timekeeping partner of the annual Oxford v Cambridge boat race for the last […]
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WPP Media doubles down on barter with Ryan hire from Orion
Working out exactly what someone does from their title is ever more difficult in today’s corporate environment and adland is
Toy Story: Droga5 turns Smyths catalogue into a best friend
Droga5 Dublin won the Smyths Toys business from McCann Manchester in early 2024. There was a Christmas campaign in 2025,
Is AI really a good idea for agencies?
Open AI’s Sam Altman has admitted his agentic bots keep escaping and he doesn’t know what to do about it
D&AD awards four Black Pencils as Isle of Any dominates
Isle of Any, the New York shop launched by Droga5 refugees only last year, took two Black Pencils and two
More clients move to payment by results – WFA
A new report by the World Federation of Advertisers and Agency Mania Solutions reveals that the use of labour-based models
MAA Ad of the Week: Mekanism for Advertising Week New York
Many of you may have have been there: grappling with an AI solution when the simple human to human way
Trump accused of using government funds for campaign advert
Only six weeks before the US midterm elections, President Trump has aired an ad providing a highlight reel of his
Wilson departs WPP for second hot seat at Diageo
WPP CFO Jennifer Wilson, a key ally of CEO Cindy Rose, is leaving to join Diageo after three years with
Omar Oakes: Strategy was never in short supply. Courage was
A new WFA report says strategic thinking is advertising’s biggest talent gap. That’s always been true, but now AI is