WPP – when a low profile is what you need most
Most denizens of adland want to be on the tip of everyone’s tongue: the market is oversubscribed and only a […]
News
Peroni quits McCann for Havas
Havas has beaten off adam&eveTBWA and Leo for one of the world’s best-known beer brands, Asahi’s Peroni Nastro Azzurro. McCann
Can Twitter founder Jack Dorsey really save social media?
Divine, a new social media platform that promises no AI, no under 13s, and no ad algorithms, launches today with
Google shows us how to be a world class creative – with its AI
No CCO has had a biger impact on the global creative scene than FCB’s Susan Credle in recent yeara, not
Omar Oakes: What Sony found when it stopped trusting WPP
Extraordinary court filings allege WPP retained 76% of Sony’s rebate funds in China. But the real story is what the
George Parker : Murdoch’s Mistakes…
Old geezer, Rupert Murdoch, who I always refer to on my adscam.blog as “The Wizened of Oz,” has certainly enjoyed
Three makes surprise return via Wonderhood
When Vodafone tookk over Three we thought: that’s that, more dire red-splashed ads. Three, readers may recall, had more than
Now new biz machine VCCP wins Sekonda
Most of the ad world may be taking a break from the business (if not the blinding heat) but some
MAA Ad of the week: Coca-Cola from WPP Open X
Coca-Cola is, or should be, the gold standard for advertising although every so often it slips of its perch. Its
Estée Lauder wants to spark Gen Z joy with launch of Glimmers
Glimmers, Estée Lauder’s first major women’s fragrance launch in a decade, is banking on Gen Z and younger millennials (who