Co-op builds employer brand in new VCCP campaign
Who knew that an ad agency might have an “employer brand team”? VCCP has one for the Co-op, which takes […]
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Less is much more for Häagen-Dazs and BBH
BBH is working on a global campaign for Häagen-Dazs in 2026 but, in the meantime, it’s taking advantage of an
MSQ buys two production businesses for M3 Labs
Marcoms group MSQ has bought London-based Precious and Wooshii to boost its M3 Labs production business. M3 also includes creative
Could Publicis Groupe rival Accenture for WPP?
Publicis Groupe is now worth about five times WPP (£20bn over £4bn) and set to rival Omnicom/IPG when that merger
Potty training is a breeze in VCCP’s first campaign for Direct Line
After winning Direct Line in January, VCCP’s first work for the brand is on a mission to create a big-hitting
KFC and Mother London get spicy with Zinger Drip burgers
Mother and KFC often go strong on “vibe” advertising, and this new campaign is here to add extra heat to
MAA Ad of the Week: Axe from Lola MullenLowe
You see one and suddenly they’re everywhere. Ladies of a certain vintage with rather younger men seem to be a
Men in showers clean up again for Amazon and Axe
What is it with men in showers? Ever since Old Spice’s much-awarded “the man your man could smell like,” advertisers
Trump wants to make Coca-Cola ‘just better’
Mexican Coke has become an in-demand product, thanks to the fact that it’s one of the few countries still using
Timothee Chalomet deals in strange vegetables for Cash App
We are used to seeing him in Chanel and Cartier ads, but here’s Timothée Chalomet, one of the biggest A-list