Omar Oakes: you’re not just buying Netflix inventory. You’re building their walls
Netflix is doubling its ad revenue while quietly throttling the creators who built its audiences. And advertisers are funding both […]
Netflix is doubling its ad revenue while quietly throttling the creators who built its audiences. And advertisers are funding both […]
Omnicom CEO John Wren isn’t given to too many pronouncements but he did remark that he felt client conflict was
Every now and then an agency gets to the point where everything it touches seems to turn to gold. Must
Orange was a big Cannes winner with its Les Bleues from Publicis’ Marcel a couple of years ago and it’s
Can Mark Penn’s Stagwell find a place at adland’s top table? The once-MDC is still tiny by comparison with the
WARC, now part of the Cannes Lions set-up, has announced its latest Creative 100, the most awarded campaigns and companies.
Brand ambassadors are ten a penny these days – the entire Beckham family seem to be ambassadors for themselves (with
Market research should be doing well in these data-driven times but it’s still a surprise to see that what the
Ete Davis, who has held a number of senior agency roles, is joining Publicis’ LePub as global chief operating officer.
There must be something in the water at M&C Saatchi as its management is undergoing yet another upheaval with CEO