Can AI close the ‘Expectation Gap’ for in-house agencies ?
60% of brand owners plan more in-house – only to be disappointed. In the recent ‘State of In-Housing’ report (authored […]
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Andy Murray sports brand Castore gets up close and personal in OOH campaign
Andy Murray enters the Wimbledon lists this week and his fans will be hoping the (oldish) body stands up –
Joan London ECD Kirsty Hathaway picks her Desert Island Ads
I’m stuck on a desert island? Away from slack, emails, zooms, social media, WhatsApp and middle-of-the-night wake ups from my
Ocean Outdoor brings Wimbledon Experience to Out of Home with Vodafone
Selected tennis highlights will be shown in 13 UK cities. Ocean Outdoor will present live action from Wimbledon across its
Bollores mark Vincent’s retirement in style
Vincent Bolloré has officially stepped down from his Vivendi media empire (including Havas) but he’s still making waves in France,
Jennifer Lopez lets AI do the talking in personalised Virgin Voyages campaign
Just when everybody has got way too serious about AI, VMLY&R is here to some fun with it. For Virgin
MAA Ad of the Week: Uber Eats from Buzzman
French folk like to test out their favourite products – is the camembert squishy enough? – so online ordering has
Next 15 wins four-agency four-year BBC deal
Four Next 15 brands have won a four-year contract to join the BBC’s new Digital Design Services Framework following a
Rescue dogs and cats seek Love for Life in interactive outdoor campaign
Mayhew was a winner in Ocean’s annual digital creative competition As a record number of owners are forced to give
Chris Hogg of Lotame: social media SOS – can advertisers save media plans as platforms rise and fall?
Economic uncertainty has UK advertising growth stuck in single digits, with media spending pulled back by buy-side budget squeezing. Social