Unilever to wave goodbye to Magnum and Ben & Jerry’s
Consumer goods giant Unilever is planning to offload its ice cream business, mainly comprising Magnum and Ben & Jerry’s. Ice […]
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PHD Auckland wins top WARC media campaign, Mindshare is top agency
WARC has announced its list of top-scoring media campaigns based on global and regional awards shows, along with brands, agencies
We Are Social: what we saw at SXSW
What were some of the biggest themes emerging from SXSW 2024? We Are Social were on the ground in Texas
Anomaly wins global brief to ‘supercharge’ Tonies audio platform
Tonies, a scree-free audio platform for kids, has appointed Anomaly to lead its global brand positioning, strategy, design, campaigns and
McDonald’s rewards W+K’s creativity with the toughest brief in town
Agencies and some ad commentators often say that creativity – however it’s defined – is (finally) on the way back
British Airways gets its brand leader mojo back with Uncommon
British Airways has been playing its national institution card for as long as anyone can remember – ‘Fly the flag,’
Marie Kondo sparks joy for Barilla pasta boxes on Global Recycling Day
Publicis Groupe’s Le Pub agency has recruited Marie Kondo for an unlikely pairing with Barilla pasta. A new campaign shows
Good food for none of us. Sainsbury’s says sorry after nightmare weekend
Saturday was a write off for many Sainsbury’s branches. Thanks to a “technical issue” there were no contactless payments in
AI lands knockout punch for Under Armour’s Anthony Joshua
Right, it’s happened, AI has taken over commercials so copywriters, art directors, directors and actors can all clear off now.
St James’s Place produces heart-warming tale despite, er, issues
UK wealth manager St James’s Place is having to return £426m to customers for over-charging so, obviously, it’s running a