Joan wins Ann Summers
There’s a certain symmetry to Ann Summers appointing Joan to its creative account, female-focussed (staff-wise anyway) Joan arriving in the […]
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Melanie Blood: How DOOH is transforming the way brands connect with people in public spaces
1/ Experiential is one of the strongest growth areas in marketing. What is the role of Digital Out of Home
System1 picks summer of sport ad winners
Sports ads have been all over the place in the UK this summer, with women’s football, notably the Lionesses win
Telstra takes on the scammers – with entertainment
Entertainment is back in a big way for ads (yesterday we had Jamie Dornan for Diet Coke) and now it’s
S4 Capital and MSQ explore surprise tie-up
Everybody’s looking for deals among the embattled ad holding companies – WPP is top of the list – but out
Jamie Dornan dives in for Diet Coke
Advertisers seem to be waking up to the realisation that entertainment doesn’t hurt (let’s face it, they’ve tried everything else)
Havas turns eating chicken nuggets into a heroic act for Bird’s Eye
With food inflation running at around 4.5% in the UK, frozen food steps up as a less pricey alternative to
Doritos tries faux porn with Walton
Ifr they run this in the UK it may be need age verification. Pepsico’s Doritos has produced a faux porn
MAA Ad of the Week: Columbia from adam&eveDDB
Not sure if sports brand Columbia and adam&eveDDB are trying to do too much in the ‘hero’ film for sports
Zendaya leads the challenge for On sportswear with ‘be every you’
The dominance of Nike and Adidas in the sportswear market is being eroded by alternative brands like On, Hoka and