MAA Ad of the Week: ChatGPT from Isle of Any
NYC’s newest indie on the block Isle of Any has made a flying start with debut work for the New […]
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Next 15 merges House 337 and Elvis
Quoted marcoms group Next 15 is merging House 337, formerly Engine and before that WCRS, with Elvis in a new
Sprout Social: How brands can amplify social media’s TV fandoms
by Layla Revis, vice president of brand, content and social at Sprout Social Whether it’s an X thread debating Severance
NCA wins Financial Times creative
New Commercial Arts has won the The Financial Times creative account in a pitch against Joint and VCCP. FT consumer
Ad favourite David Beckham hits financial winner
It’s easy to knock rent-a-Beckham in ads (as we sometimes do) but, as with many things, it’s instructive to follow
Mother LA blows up star egos for Electronic Arts’ Battlefield 6
It’s not the obvious thing to do once you’ve gathered a cast of celebrities ranging from actor Zac Efron and
15% of ad agency jobs to go in 2026 predicts Forrester
Forrester has revealed its 2026 Marketing Agency Predictions and pretty grim reading they make for anyone working or investing in
More big pharma upheaval: Haleon drops IPG for Publicis and WPP, Kenvue reviews
Haleon, the consumer health business spun off from Britain’s GSK, has dropped IPG from its creative roster and consolidated with
IPA leads creative fightback against the ‘tsunami of AI slop’
A big effort by the ad industry to hold back a “tsunami of AI sameness” is underway. It’s being led
Leagas Delaney hires new head of design
Leagas Delaney has hired AMV BBDO designer Chris Chapman as its new head of design. Chapman will re-unite will Leagas