IPA census: agency staff up 19%, progress for DEI, and hybrid working the norm (for now)
By most measures, the 2022 IPA agency census shows that all the talk around diversity, equality and inclusion is paying […]
News
Grey’s Campopiano to take creative charge of McCann and McCann Worldgroup
More shuffling of the top decks at McCann – and a further sign that McCann and network structure McCann Worldgroup
The7stars scoops People’s Postcode Lottery £66m media
Most big media accounts these days are the preserve of the holding company behemoths, mostly because they have an international
Romaine calm: Asda’s pun keeps customers happy
Vegetable shortages happen every so often and they are always an opportunity for a pun, with newspaper headlines like “Leaf
BBH channels turf wars in Paddy Power debut
BBH is making its debut for Paddy Power – over recent years it seems to have flirted with a number
Creative new business merry-go-round picks up speed
Much agonising in adland about pitches – it was ever thus of course – costing too much, driving agency staff
MAA Ad of the Week: Ouigo by Rosa Paris
This is an interesting one, one we’re seeing more often: episodic ads. There are three bits to Rosa Paris’ new
Uncommon’s Yellow Sticker Cookbook helps the nation to ‘find a meal in every deal’
In supermarkets, yellow stickers are used to mark down foods that are close to their sell by date. A whole
Agencies mark Ukraine anniversary in very different ways
On the first anniversary of Russia’s invasion of Ukraine, agencies are stepping up to spread the word about the realities
Unilever comms chief owns up to “purpose” blunder
Unilever’s head of comms and corporate affairs Paul Matthews (below) has admitted the company rather overdid it in its emphasis