Disney launches centenary juggernaut with Disney100
The House of Mouse is 100 this year (October 16) and, for a while, looked like celebrating this not inconsiderable […]
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Jennifer Coolidge squeaks like a baby dolphin in e.l.f. Cosmetics Super Bowl spot
We’re now in peak Super Bowl advertising season, and it’s hard to stand out among the many big budget, celebrity
MAA Ad of the Week: a blast from the past – RIP John Lewis
Not that John Lewis has expired, of course, just the longstanding partnership twixt the retailer and adam&eveDDB, birthplace of arguably
IPG trails Publicis and Omnicom as digital agencies take hit
Interpublic (IPG) delivered a decent set up 2022 results with 7% organic growth, behind Omnicom on 9% and Publicis 10%.
David Sargent of Mindshare: sticky content and universal measurement – the battle for the living room
When making predictions about the future of TV one thing’s clear – it’s complicated. FAST is the latest acronym to
Ocean Labs: The appliance of science – how brands can enter the metaverse mindset
Many brands are still developing their Web3 strategies but acknowledge that they need to be active in emerging digital worlds
Adam&eveDDB bounce-back from John Lewis to continue with BT Business
It’s all change at adam&eveDDB this week: John Lewis and Waitrose are on their way as the agency declined a
System1: here are the early Super Bowl ad winners
Let’s hope there are some surprises in the Super Bowl on Sunday (there’s always the game result, of course) as
Halifax returns to adam&eveDDB, New Commercial Arts in frame for Nationwide
The 2023 account merry-go-round has emerged with a vengeance (not before time some long-=suffering readers might think) and now Halifax
Sainsbury’s & John Lewis up for grabs: who’s in the running?
Sainsbury’s is the second of the UK’s big retail brands to split with their agency this week. Incumbent of 6+