Unilever’s Magnum ice cream joins the metaverse backlash
MullenLowe Madrid’s new work for Magnum tells us – as if we need reminding – that nothing quite compares to […]
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180 Amsterdam wins international Club Med brief for ‘L’Esprit Libre’ reboot
Premium holiday resort Club Med has appointed 180 Amsterdam to work on its global creative account, after a three-way international
Uncommon ads focus on passports – just as the strike begins
On the day the passport office starts a ten-week long strike, Uncommon has launched its latest work for British Airways
Can AI trump humans at photography? Baz Luhrmann and Bombay Sapphire investigate
Baz Luhrmann and Bombay Sapphire are challenging the creative potential of AI as part of a new exhibition at the
MAA Ad of the Week: Pot Noodle by adam&eveDDB
Cries for help from all over UK adland: where are the decent ads? Well good old adam&eveDDB normally rides to
Global CCO Fred Levron quits Dentsu Creative
Dentsu Creative CCO Fred Levron has left the Japanese agency group. Dentsu says: “By mutual agreement, Fred Levron will be
Ocean Outdoor’s DeepScreen Alive opens up a new world of 3D DOOH theatre
Building on the success of DeepScreen®, spectacular 3D illusions which elevate out of home brand experiences, Ocean Outdoor has launched
Dentsu and OOH Capital form long-term global strategic partnership
Dentsu International and OOH Capital, the specialist Out of Home advisory consultancy, have launched a commercial partnership focused on delivering
O2 rips up the phone contract rule book with ‘Switch it up’ campaign by VCCP
Other networks make you wait until the end of your contract, but O2 customers can now upgrade their phones at
Publicis Groupe takes Sapient into Latin America with Practia acquisition
Latin America is one of the world’s fastest growing digital regions, so it’s a surprise to hear that Sapient, Publicis