MAA Ad of the Week: CER driving schools from BETC Paris
Poor old “purpose” is taking a right bashing at the moment as adland tires of it and loads of would-be […]
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Michael Farmer: will there be a (much-needed) new Madison Avenue Makeover?
Consultant and author Michael Farmer is one of the most incisive and knowledgeable commentators on advertising and the wider business
MAA blast from the past: Miller Lite from 2003
Bud Light has been having a few problems of late, you may have noticed, with a trans influencer putting off
Culture minister Frazer promises a million more creative jobs
Everyone can stop worrying about AI taking all those jobs away, UK culture secretary Lucy Frazer (below) is promising a
Purpose-washing is everywhere and it gives advertising a bad name
Companies like to project an image of good corporate citizenship, and generally turn to their marketing departments to make sure
Bradley Walsh: working in embattled mainstream media is like being in hospital
The media industry is awash with so-called experts but it’s not very often that you hear from a performer. ITV
Mother makes an ‘Ant-Man’ sized mini menu for Uber Eats
Mother seems to have a lot of fun with its Uber Eats client, and this new campaign to celebrate the
AA-led ad export group gears up for Cannes
The UK Advertising Export Group (UKAEG) and the Department for Business and Trade (DBT) are setting off for La Croisette,
Need a lift? CER driving schools can offer you one in brilliant wheeze from BETC Paris
Brands waffle away about helping people but how many actually go the extra mile to do so? CER driving schools
Havas tries to redefine “new” purpose in global study
Havas has been puzzling about people and brands for 15 years now with its Meaningful Brands Report and the latest