MAA Ad of the Week: Cornish Orchards from The Corner
Cornish Orchards is making its ad debut with The Corner, a diverting 30 seconds riffing on the social media obsession […]
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What’s in a name tweak? Carmaker JLR hopes it’s a luxury ‘house of brands’
Stuffy Jaguar Land Rover (left) is morphing into JLR – a supposed ‘house of brands’ synonymous with luxury (below.) JLR
Wonderhood Studios revisits Branston Pickle’s 70s heritage
“Bring out the Branston” was a familiar refrain in the 70s and it still has nostalgic echoes even now, according
It has to be Heinz: global campaign shows how far people will go for the ‘right’ ketchup
It’s a simple idea. Heinz is the best ketchup and there are plenty of people who will make the extra
Brandtech finally nails Jellyfish deal – French backer becomes key partner in expanded business
David Jones’ Brantech Group has closed its deal to buy Fimalac-backed digital agency Jellyfish – after 18 months of trying.
AB InBev’s Cannes Creative Marketer gong backfires – best to treat celebs with caution
There may well be some red faces at this year’s Cannes Lions – and not caused by lingering over the
McCann London’s Laurence Thomson: my Top Tips for Cannes
Top Tips for Cannes CALM, The Last Photo: A powerful narrative that exposes how the world we project is so
Specsavers’ letter scramble idents are a Countdown winner
Agencies might lament the demise of the 60-second ad, but you can do a lot with even just five seconds,
DDB makes the best of a bad job in New York with adam&eveDDB takeover
Omnicom’s DDB is rolling its New York office into adam&eveDDB, the offshoot of the high-flying London agency but one which
Lego urges girls to ignore gender stereotypes and ‘play unstoppable’
The FIFA Women’s World Cup starts on July 20th, and Lego is getting ahead of the game with its new