‘One Dentsu’ strategy goes to next level with new global practice chiefs
Dentsu is joining the holding company trend of consolidating into ever-bigger operating units with the appointment of three global practice […]
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Visit Sweden’s tourism spoof: no yodelling required
People get Switzerland and Sweden confused, so this new campaign from Visit Sweden is here to clear things up once
Is GroupM’s £90m global PayPal win start of a WPP media turnaround?
WPP’s negative growth in Q3 seems to be mostly about GroupM’s performance in the US, so winning PayPal’s global media
MAA Ad of the Week: Robert de Niro for Uber Eats by Mother London
Robert de Niro strikes up an unlikely and rather awkward friendship with Sex Education star Asa Butterfield in Mother’s new
WPP turns negative in Q3 2023
WPP moved into negative growth territory in Q3 2023, the worst performer so far among the big ad holding companies
Beats by Dre recruits Erling Haaland, LeBron James – and their families
Beats by Dre has signed up Manchester City’s Erling Haaland for its latest spot, in which he and basketball player
Neverland hires adam&eveDDB’s ‘The last photo’ duo as joint ECDs
Andy Clough and Rich McGrann are leaving adam&eveDDB and will replace Noel Bunting as ECD at Neverland. The creative duo
Heinz recalls better days as Wieden+Kennedy crafts a real story
Wieden+Kennedy London seems to be rediscovering its form – definitely a good thing – after a number of management upheavals
UK digital adspend inches ahead in 2023, video ads up but search still rules
The UK’s digital ad market attracted £13.8 billion of spend in the first six months of 2023, according to IAB
Jung von Matt in lively debut for Opel’s Corsa
The Opel account (Vauxhall in the UK) has prompted Jung von Matt to open in London and here’s its debut