Splash, it’s all over. Unilever dumps Brut and Timotei brands
Unilever is focusing on “power” brands like Dove, Magnum and Hellman’s that bring in €1bn a year in sales each. […]
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House 337 buys AI voice assistant consultancy Vixen Labs
House 337 has bought Vixen Labs, described as a “conversational” AI consultancy. Vixen Labs specialises in building customer engagement through
MAA Ads of the Year (2): Chevrolet Alzheimer’s from Commonwealth McCann
Can’t ignore this one: we said it was better than the best advertising and (viewing again) it still is. Brilliant
Esselunga finds spirit of Christmas in – a walnut
Italian supermarket Esselunga likes an affecting tale at Christmas and this time it’s Carlo and Marta, separated when her family
Publicis and Wonderhood launch Christmas charity ads
Christmas isn’t just about champagne, sequins and sausage rolls, as we are reminded in these two campaigns for worthy causes.
Apple minimalism is another big boost for Out of Home
Apple, the world’s biggest company by market value, is about many things but its cornerstone is, and always has been,
Nick Manning of MMC: New ANA Programmatic study – why only advertisers can solve the problem
We’ve now seen the latest report from an advertiser trade body to shine a critical light on the ineffectiveness of
Wonderhood Studios wins investor platform Hargeaves Lansdown
Wonderhood Studios is ending the year on a high note, winning Bristol-based investor platform Hargeaves Lansdown, one of the UK’s
MAA Ads of the Year (1) – Les Bleues from Orange and Marcel
Orange is still knocking out great ads in France (we do miss them in the Uk) and here’s another, for
MAA holding company, media agency and person of the year
Publicis led the traditional ad holding companies in 2023 (so far, they still have to report full year figures) but