WhatsApp works with Dentsu to drive brand and business use
Meta wants to monetise WhatsApp and has brought Dentsu to help, starting with its WhatsApp Business service. Dentsu’s technology arm, […]
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Joint gets a workout with new client, Joe Wicks
Joe Wicks, the man who got Britain moving thanks to his daily “PE with Joe” YouTube workouts during the pandemic
Penny doubles down on purpose at Christmas with ‘The Kids’
German supermarket chain Penny has won many plaudits for its holiday ads over the years and, as events on the
UK moves up global adspend rankings behind US and China
WPP’s GroupM has produced its end of year forecasts for adspend in 2023 with the suprising finding that the UK,
Publicis Creative nabs Susie Nam as new US CEO
Susie Nam, who quit her role as CEO Americas at Droga5 in April this year, is now CEO of Publicis
Elon Musk can never resist a soundbite – will this one kill off ‘X’?
Here’s Elon Musk’s outburst at advertisers at a New York Times chinwag, sadly with beeps but you get the drift.
Amazon joins retro wave with reworking of cheesy old commercials
Amazon is challenging Apple for ad innovation, in this case the world’s biggest advertiser is joining the retro wave by
‘Mix it up’ message from Smirnoff gets recipe right
Smirnoff vodka is still thinking about the plague of loneliness triggered by the pandemic, so the new campaign’s message is
Climate activists get busy for COP 28: ads from Greenpeace and Make Your Money Matter
As COP 28 gets underway, the climate activists are out in force. Greenpeace is attacking Dove’s Real Beauty, while Lucky
From The Matrix to Mary Poppins, Air New Zealand Christmas ad has it all
A full minute-and-a-half of movie references provides an entertaining, action-packed spot for Air New Zealand by agency Bastion Shine. It