Brand characters beat celebs in Super Bowl ads says System1
The Super Bowl is hoving into view (Feb 11, Las Vegas) with advertisers paying around $7m per 30-second spot, although […]
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Scots are tight, Brummies are dirty, says C4 report on class in ads
Channel 4’s “Mirror on Class and Social Grade” study is a stark reminder that the ad industry really needs to
MAA Ad of the Week: P&G’s Native from VCCP US
VCCP has a foothold in the US and P&G is a pretty good client to have. The agency has delivered
Mark Campion of Fearless Union picks his (fearless) Desert Island Ads
Mark Campion is a co-founder and creative director of new agency Fearless Union. We’ve had mixed reviews on our new
BMB founder Andrew McGuinness is the man bringing Elvis back to life
It’s always good to see people thriving in a life beyond advertising, and Andrew McGuinness, who co-founded Beattie McGuinness Bungay
CEO Arthur Sadoun thanks all 100,000 Publicis employees, with help from AI
Publicis Groupe is feeling pretty pleased with how 2023 panned out, so instead of issuing the now-standard New Year “Wishes”
Lucky Generals hits early winner for Labour as General Election campaign creaks into gear
Are we going to have a down and dirty General Election campaign in the UK? The Election is likely in
Magnum enters the fraught field of fake relationships
Spain’s Lola MullenLowe can usually be relied upon to do something different, which it does here for Unilever’s Magnum. Don’t
Are these the new UK web winners?
Some of them might be a surprise but Similarweb has produced its digital 100 list of the brands that have
Has Channel 4 forgotten what it was set up to do?
Channel 4 has said it’s planning big job cuts as what’s now called “linear” TV revenue plummets – down 14%