Oasis: transparency, consumer trust and dynamic pricing
The highly-anticipated Oasis reunion tour was set to be a cultural milestone. For fans, it was the end of a […]
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AI makes customers the stars of McCann UK’s new Qatar Airways campaign
Qatar Airways is so devoted to its customers (and potential customers) that it’s allowing each and every one of them
Mother injects some ‘big autumn energy’ into Marks & Spencer fashion
Now that John Lewis has got its fashion mojo back, Marks & Spencer is facing some serious competition on the
More means less for Morrisons as it enters loyalty card imbroglio
The hell that is modern supermarket shopping in the UK is fuelled by two factors: automation-crazy management determined to get
World’s biggest advertiser Amazon divides global media between Omnicom and WPP
Amazon, reportedly the world’s biggest advertiser with an overall marketing spend of around $20bn (not all media advertising) has divided
Ebay departs EssenceMediacom for Dentsu’s iProspect
Ebay has moved its global media account from WPP’s EssenceMediacom to Dentsu’s iProspect, which seems to be picking up more
Can Tesco crack homeware with F&F Home?
How does Tesco get even bigger? The supermarket leader has fended off the spirited challenge from Aldi and Lidl, in
ASA weighs up 783 complaints from Oasis fans over surge pricing
Ticketmaster and Oasis have inspired 783 complaints (and counting) to the Advertising Standards Authority after last weekend’s “dynamic pricing” fiasco.
Global wins Network Rail’s OOH contract after competitive pitch
Radio and OOH company Global has retained the advertising contract for Network Rail’s roadside outdoor estate after a competitive pitch.
Agency house style: Lurpak from Wieden+Kennedy
Creative agencies still have their house styles to some degree and Wieden+Kennedy London just loves chopping, smashing and all the