Aldi and Sainsbury’s among System1’s early Christmas winners
System1 has revealed its winners from the early wave of TV ads, with some biggies including John Lewis and Tesco […]
News
Christmas ads ‘Super Bowl’ should be a bonanza for UK broadcasters – why isn’t it?
“Christmas is the the UK Super Bowl of marketing,” New Commercial Arts and Ogilvy CEO James Murphy told the FT
S4 Capital falls again
Sir Martin Sorrell built his empire at WPP with acquisitions – some of which, like Ogilvy and Chris Ingram’s Tempus
Deutsche Telekom and MUW Saatchi & Saatchi remind us that Xmas isn’t just about fairies and fairy lights
It isn’t all sweetness and light at Christmas, especially if you live in the parts of Europe most threatened by
Uber ventures north with Mother
Mother’s work for Uber has been consistently exemplary, presenting the (sometimes controversial) ride-hailing app as a friend in need (with
We Are Social wins global Carlsberg
We Are Social quietly proves that specialisation works, regularly picking up big social accounts. The latest is Carlsberg which has
Mother brings back the ‘Magic & Sparkle’ to M&S at Christmas
After last year’s bold and controversial Christmas campaign, Mother has taken M&S back to its old “Magic & Sparkle” formula
Kantar predicts wokeness, safety and sustainability for 2025
Even before Trump was elected, 2025 was already looking like it might be another year of upheaval on the social,
Hollands takes hot seat as new CEO of Saatchi & Saatchi
Saatchi & Saatchi now has yet another CEO, Claire Hollands joining from the same position at IPG’s MullenLowe. Hollands (above)
Where’s Wally? Etsy finds him and gives him his best Christmas yet
Familiar fictional characters are proving popular for this year’s Christmas ad campaigns, and the trend seems to hold for the