Kantar predicts wokeness, safety and sustainability for 2025
Even before Trump was elected, 2025 was already looking like it might be another year of upheaval on the social, […]
News
Hollands takes hot seat as new CEO of Saatchi & Saatchi
Saatchi & Saatchi now has yet another CEO, Claire Hollands joining from the same position at IPG’s MullenLowe. Hollands (above)
Where’s Wally? Etsy finds him and gives him his best Christmas yet
Familiar fictional characters are proving popular for this year’s Christmas ad campaigns, and the trend seems to hold for the
WPP soldiers on with $1.9bn ten-year Marines contract
WPP has been performing better on the new business front and it doesn’t come much better than a $1.9bn ten-year
EE and Saatchi look forward to gamer holiday horror show
Saatchi & Saatchi has hit a rich vein of form for EE, positioning the mobile network skilfully as something that
Mike DaRe: what can brands learn about connecting via Halloween?
The importance of engaging with Halloween and the fall season As brand marketers look to the year ahead, they are
House 337 wins Sweaty Betty global business
This year has not been easy for House 337, with key clients including Santander and JD Williams in review. The
Uncommon’s Indian odyssey hits right note
British Airways is celebrating 100 years of flights between the UK and India (wasn’t called BA then of course.) Uncommon
Waitrose goes all Agatha Christie for Christmas
Waitrose never quite hit the heights of big brother John Lewis at Christmas – trying to combine the two was
Which? puts Xmas cheaters in their place in new Neverland campaign
Christmas, says consumer campaigner Which?, is noted as much for its unfair treatment of consumers, faced with “dodgy Black Friday