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Giles Keeble – Think first, act later
When I was ECD of Leo Burnett some years ago I wrote an ad for the agency with the headline […]
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Olivia Rhye • 10 hours ago
MAA Ad of the Week: Lucky Generals for Holland & Barrett
Lucky Generals, which seems to have placed its bet correctly when it chose to join Omnicom’s TBWA, is having quite a…
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Brand Trump sponsors Trump!
Since returning to Washington, Trump has held cage fights on the White House lawn, wrecked the Lincoln Memorial reflecting pool, […]
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Serviceplan shows old ad ways can still hack it – even for Uber
The best ads highlight the human element in all of us, even even if it’s Gregor Fisher’s famous combover for […]
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WPP – when a low profile is what you need most
Most denizens of adland want to be on the tip of everyone’s tongue: the market is oversubscribed and only a […]
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Peroni quits McCann for Havas
Havas has beaten off adam&eveTBWA and Leo for one of the world’s best-known beer brands, Asahi’s Peroni Nastro Azzurro. McCann […]
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MAA Ad of the Week: Fanta Halloween trailer from WPP Open X
We usually loftily ignore Halloween and other unwelcome Americanisms but it’s getting harder, just like that other unwelcome Americanism Donald […]
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Can Twitter founder Jack Dorsey really save social media?
Divine, a new social media platform that promises no AI, no under 13s, and no ad algorithms, launches today with […]
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Google shows us how to be a world class creative – with its AI
No CCO has had a biger impact on the global creative scene than FCB’s Susan Credle in recent yeara, not […]
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Three makes surprise return via Wonderhood
When Vodafone tookk over Three we thought: that’s that, more dire red-splashed ads. Three, readers may recall, had more than […]
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MAA Ad of the week: Coca-Cola from WPP Open X
Coca-Cola is, or should be, the gold standard for advertising although every so often it slips of its perch. Its […]
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Estée Lauder wants to spark Gen Z joy with launch of Glimmers
Glimmers, Estée Lauder’s first major women’s fragrance launch in a decade, is banking on Gen Z and younger millennials (who […]
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Now new biz machine VCCP wins Sekonda
Most of the ad world may be taking a break from the business (if not the blinding heat) but some […]
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